The smart BDC
I spent last week in Detroit with all the dealer candidates for the American smart Car franchises. The meeting was about the philosophy of smart USA and an introduction to the product. I had a lot of fun there! However, little about that meeting is relevant to Dealer Refresh, except…. smart (that’s right, stay off …
How should I approach getting a customer in the door?
I am a pretty successful ISM at a Volvo store in an area that is very competitive. A 1200 or even 2000 dollar loser is not unheard of in my area. My problem is my owner is very conservative and will not allow me to send ANY quotes out. He wants me to only set …
3rd annual AAISP Digital Dealer Conference – Feedback and Review
As I’m sure most of you are aware, the 3rd annual AAISP Digital Dealer Conference and Exhitition was held this week (October 1-2 2007) in Las Vegas. I was unable to attend but would love to hear all about it!! Some of the speakers included: Rafi Hamid Sandi Jerome Roy Reutter Stephen Stauning Shaun Raines …