September 2009 – DealerRefresh | DealerRefresh Automotive Dealer Forums

Why We Suck!

Yes we do. keep reading I’m going to assume that you’re like me; you didn’t dream of working at a dealership. NASA, the court room, or even the White House were probably more along the lines of what mommy and daddy got you thinking about early on. But here we are pounding pavement and fighting …

Other Stuff

A DealerRefresh Update – What’s Been Happening?

Whats happening here on DealerRefresh? Well, since the addition of the new Dealer Forums, we have been hard at work moderating and commenting on all the different threads. Speaking of the new DealerRefresh Dealer Forums; have you read or commented on any of the latest threads… SEO 101 For Car Dealers Bing vs. Google Display …

PR Announcements

ContactAtOnce! Announces License Agreement with CarsDirect

Automotive vertical search provider CarsDirect licenses ContactAtOnce! chat service to increase interaction between consumers and car dealers. ATLANTA, GA – September 21, 2009 – ContactAtOnce!, (contactatonce.com) a leading provider of car dealer chat and other internet marketing tools that move online shoppers into live conversations with car dealers, today announced that CarsDirect, a leading online …

Industry News & Trends

Who’s Engaging More with Your Email Marketing?

Yahoo! Mail, Gmail, AOL and Hotmail may all seem the same but are their users? MailChimp helped with an eMarketer study on the engagement of email users across the different major email service providers and according to the study, Gmail users are more likely to Open and Click on your emails. I think this could …

Dealership Marketing

Kelley Blue Book’s Big Move?

KBB wants to change how auto leads are bought and sold Guest Posting by Cliff Banks Kelley Blue Book is launching a bold initiative, hoping to revolutionize the way online leads are bought and sold. In the process, it’s turning its back on a rather successful revenue generator while speeding into a business dominated by …

Best Practices

Change Please – Who We Hire and How We Hire

The “change” we as an industry are experiencing is going to require us to step it up with how we hire, who we hire and the way in which we manage our Sales, Internet and BDC personnel. In the past we have not given the attention needed to attracting, hiring and managing our sales and …

PR Announcements

AutoUSA Improves Quality of New and Used Online Customer Leads for Automotive Dealers

AutoUSA Implements TARGUSInfo On-Demand Lead Verification Solution; Improves Quality of New and Used Online Customer Leads for Automotive Dealers AutoUSA, the industry’s leading provider of the highest quality, Internet-generated consumer leads to auto dealers nationwide, today announced it has entered into a definitive agreement with TARGUSInfo, the leading provider of On-Demand InsightSM about prospects and …

PR Announcements

Cash-for-Clunkers Drives New-Car Shopping—and Higher Prices

Cash for Clunkers Helps Drive Over 15 Million Visitors to AutoTrader.com for 8th Month in a Row ATLANTA – September 3, 2009 – The Cash-for-Clunkers or CARS program brought some of the best sales so far this year for automakers, but also some of the highest average asking prices on new vehicles. As dealer inventories …

PR Announcements

Dealix Introduces the Quality Pledge™ with Hassle Free Lead Return™

Innovative Program Boosts Auto Dealers’ Sales and Profitability by Increasing Number of Opportunities Available Each Month Redwood City, CA, September 2, 2009 — Dealix, the leading provider of automotive customer leads for new and used cars, today became the first automotive marketing company to back every one of its new and used car sales leads …

Industry News & Trends

Voicemail Marketing for Dealers Comes to an End

You might want to read this if your dealer is marketing via automated phone calls / robocalls. Dealers / Telemarketers Must Obtain Prior Written Approval from Consumers Who Want to Receive Such Calls Beginning September 1, 2009, prerecorded commercial telemarketing calls to consumers – commonly known as robocalls – will be prohibited, unless the telemarketer …

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September 2009 – DealerRefresh

Why We Suck!

A DealerRefresh Update – What’s Been Happening?

ContactAtOnce! Announces License Agreement with CarsDirect

Who’s Engaging More with Your Email Marketing?

Kelley Blue Book’s Big Move?

Change Please – Who We Hire and How We Hire

AutoUSA Improves Quality of New and Used Online Customer Leads for Automotive Dealers

Cash-for-Clunkers Drives New-Car Shopping—and Higher Prices

Dealix Introduces the Quality Pledge™ with Hassle Free Lead Return™

Voicemail Marketing for Dealers Comes to an End