Dealership Communication ToolsDealership Marketing

Drive Better Digital Marketing Decisions With Geo-Coding

How far, on average, are your customers willing to travel to purchase their next vehicle from your dealership? For those of you out there in digital dealership land looking for a way to get absolutely buried in insane data diving that provides easy, actionable, results, boy do I have your fix! Geo-coding. Geo-coding is the …

Read more…

Best PracticesDealership MarketingIndustry News & Trends

5 Ways You’re Sabotaging Your Own AdWords Account

[highlight color=”#FCD770″ font=”black”]You’re likely spending a decent chuck of change each month on PPC at your dealership. Wouldn’t it be great to know you’re doing it correctly? Of course, it would be. I’m extremely excited to welcome Michael Pistell as our newest contributor to DealerRefresh as he has awesome information to share with our community. …

Read more…

Industry News & Trends

Connected Cars Changing Our Commutes

The Connected Car movement continues it’s rapid expansion. Our connected lifestyles have changed our personal activities tremendously and the next wave of connectivity will involve the vehicles we cherish so dearly. The Internet of Things will deliver an entirely new layer of efficient and helpful solutions to drivers. DealerRefresh was fortunate to have an exclusive Q&A …

Read more…

Best PracticesIndustry News & Trends

How Even the Worst of Drivers Can Be Trained To Slow Down

The best way to change long-term behavior is with short-term feedback. – Seth Godin Government officials have tried long and hard to make streets around schools safer for pedestrians. In particular, for pedestrian children coming to and from school. We’ve all driven through one, yet it’s easy to take them for granted. The idea of …

Read more…