Businessman in a field with newpapers blowing around him hitting him in the face.
Businessman in a field with newpapers blowing around him hitting him in the face.
Best PracticesDealership Marketing

Assessing the Limitations of Print Advertising for your Dealership

Remember waking up to the Saturday morning newspaper and racing to the comics section? Mom and dad going through, clipping the coupons for the afternoon grocery run while reading up on the week’s newsworthy events. It was a perfect collation of everything you needed to know in one broadsheet wrapper. The daily and weekly newspaper …

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Ad Sales guy trying to sell you advertising you just don't need.
Ad Sales guy trying to sell you advertising you just don't need.
Best PracticesDealership Marketing

The Absolute Best Places you can Trim your Advertising Dollars

“There is no bad press!” has been attributed to a multitude of famous, and pseudo-famous, people that were usually getting bad press at the time but none-the-less were still profiting from the exposure. Is the same true in automotive advertising? Can you effectively throw money at any form of advertising and still sell cars? Yes, you …

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