RefreshFriday Nick Cybela VR in the Dealership
RefreshFriday Nick Cybela VR in the Dealership
Industry Events

DealerRefresh RefreshFriday Episode 16 – VR (virtual reality) – will your showroom be the next OASIS?

In this episode of #RefreshFriday we sit down with one of the pioneers of implementing VR (virtual reality) into the dealership showroom – Nick Cybela with FlowFound. This is cutting edge shit!! We realize it’s the end/beginning of the month, BUT this is one RefreshFriday that will give you the insight you need to answer ANY & …

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RefreshFriday w/ JP Ostiguy of Zanchin Auto and John Colban
RefreshFriday w/ JP Ostiguy of Zanchin Auto and John Colban
Industry Events

JP Ostiguy of Zanchin Auto & John Colban on RefreshFriday – April 13th 18 (Friday)

Join us on this RefreshFriday (Friday April 13th at 1:00 PM EST) as we dive into VIDEO with JP Ostiguy. If you don’t know JP, you really should! He’s the Manager of Operations for the Zanchin Automotive Group and has tremendous results with utilizing video with HUGE increases in Sales. And he’s now moving video into the service department (we’ll be touching …

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Best PracticesDealership Marketing

Digital and Customer Experience: Where are we going wrong?

If you spend any time reading industry articles, going to conferences like NADA, or studying automotive, you know that digital drives sales. The online marketplace and frictionless sales process has disrupted the old school sales cycle and empowered the consumer to own the purchasing experience. This is where we need to be and this is …

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Industry Events

Matt Murray joins Jeff & Alex on RefreshFriday

April 6th at 1:00 PM EST Matt Murray will be joining us on this week’s RefreshFriday. Tune-in on the DealerRefresh Facebook page for the live broadcast. Matt Murray is the GM of Automotive for Podium, an online review and communications engine, that spans far further than just the car business. Prior to Podium, Matt worked for Cox Automotive overseeing OEM …

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AWA Award
AWA Award
Other Stuff

Kevin Frye is the Recipient of the 2018 Lighthouse Award

The DealerRefresh community congratulates Kevin Frye!! PCG Companies, an industry leader in digital marketing, education, research, and data intelligence for the automotive industry, is pleased to announce Kevin Frye, eCommerce Director of the Jeff Wyler Automotive Family, as the 2018 Lighthouse Award recipient. This prestigious award, given annually at the AWA Awards Ceremony hosted by …

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