jeff.kershner Happy 4th of July

Posted by Jeff Kershner  |   Monday, July 4, 2011   |   Posted in The Other Stuff

dealership cookout 4th July

Wishing everyone a great 4th of July full of fun, cookouts and fireworks.

If the dealership is open today, enjoy and sell a few cars in-between eating burgers and hotdogs off of the grill – the general manager will be serving up at noon, around the side of the building.

The Dealership Grill

There’s no excuse for any dealership to NOT have a nice grill sitting on the side of the building. However I bet some of the worse grills have residency at dealerships across the US this 4th of July. And of course it’s rare we plan to use the grill until the day of…

What does your dealership grill look like?

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jeff.kershner Rent a Car From Someone Nearby with Getaround.com

Posted by Jeff Kershner  |   Thursday, May 26, 2011   |   Posted in The Other Stuff

image of getaround homepage

Rent cars from real people.

Not totally relevant to DealerRefresh, but here’s a neat concept I would have never thought of…

Rent a Vehicle from complete stranger by the day or hour with Getaround.com. Browse all sorts of cars shared by people in your neighborhood. Really!

Heck, you can earn some cash money with the service too.

Share your car and earn money while you’re not using it. Sharing your car just 15 hours per week can earn you an extra $350 each month.

Reserve your rental car using their iPhone app.  Don’t have an iPhone? You can do everything from our website, but you’ll need to meet the car owner to pick up the keys.

I don’t know about this one – very interesting concept but I can only imagine some of the people that would want to rent a car for a few hours…

I did find a cool 2010 Fusion Red Tesla Roadster to rent.

Telsa rental on Getaround.comHead over to Getaround.com and find a car to rent for a few hours…

What car would you rent for a few hours??

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How the Hashtag Saved Charlie Sheen

Posted by Guest Poster  |   Tuesday, March 8, 2011   |   Posted in The Other Stuff

Love him or hate him, no one can deny the tour d’force known at the moment as Charlie Sheen. Though he has brashly “beeped” his way through numerous media interviews and lost his job on Two and a Half Men, he has become an overnight sensation on Twitter. Now, you too can drink #tigersblood, live with #goddesses and #earnyourself as you read Sheen’s thoughtful posts online. But he isn’t just tweeting phrases, he’s adding video through Ustream in a webcast known as Sheen’s Korner (100 million views in two nights time), adding pictures through tweetpics and even advertising for an intern that can down tiger blood with the best of them.

Here’s the truly amazing thing about the entire circus, Sheen has skyrocketed to 2 million followers on Twitter in a week’s time. That’s two million people clamoring for his “wisdom.” While I don’t advocate for living like Charlie Sheen, I do advocate for marketing like him. Some things to note:

About the Author

photo of Laurie Halter Laurie Halter owns Charisma! Communications, a public relations firm that specializes in the automotive industry. Follow Laurie her on Twitter @Charismacom.

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jeff.kershner Rob Fontano – Congratulations on the Cover Story for Digital Dealer Magazine

Posted by Jeff Kershner  |   Sunday, January 16, 2011   |   Posted in The Other Stuff

Image of Rob Fontano Digital Dealer Cover

A GONGRATS to Rob, Digital Sales & Marketing Director/Superstar for Marazzi Motors in Fort Myers, for hitting the cover of January edition of Digital Dealer Magazine. Rob is a regular contributor here on DealerRefresh and member of the DealerRefresh forums.

Rob has been profiled several times in several other publications including DealerAdvantage and of course here on DealerRefresh.

Follow Rob on twitter @robfontano

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Alex.Jeff Happy Holidays from DealerRefresh

Posted by Jeff and Alex  |   Saturday, December 25, 2010   |   Posted in The Other Stuff

Happy Holidays DealerRefresh 2011

Here’s to a Joyous holiday season from everyone here at DealerRefresh to you.

A new year is right around the corner as are many changes for DealerRefresh in 2011 – so keep your eyes open, keep reading and if you have yet to become part of the dealerrefresh forum community, do it now before you miss out.

If, for any reason you need a break from all the festive food and family in-laws, dig into the blog archives or jump over into the dealer forums and join in on a discussion.

See you in 2011!

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