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	<title>Comments on: Iran has exposed how deep Social Media has gone</title>
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	<link>http://www.dealerrefresh.com/iran-social-media/</link>
	<description>Obstacles, Observations and Opinions of an Automotive Internet Sales Manager</description>
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		<title>By: Nick Cybela</title>
		<link>http://www.dealerrefresh.com/iran-social-media/comment-page-1/#comment-6983</link>
		<dc:creator>Nick Cybela</dc:creator>
		<pubDate>Tue, 04 Aug 2009 14:06:34 +0000</pubDate>
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		<description>Alex,

Thanks for sharing this. I think these types of things will be the epitome of the coming years.

On a lighter side, The Onion had a (satirical) article about this.  http://www.theonion.com/content/news_briefs/twitter_creator_on_iran_i  :)</description>
		<content:encoded><![CDATA[<p>Alex,</p>
<p>Thanks for sharing this. I think these types of things will be the epitome of the coming years.</p>
<p>On a lighter side, The Onion had a (satirical) article about this.  <a href="http://www.theonion.com/content/news_briefs/twitter_creator_on_iran_i" rel="nofollow">http://www.theonion.com/content/news_briefs/twitter_creator_on_iran_i</a>  <img src='http://www.dealerrefresh.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
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		<title>By: Jeff Kershner</title>
		<link>http://www.dealerrefresh.com/iran-social-media/comment-page-1/#comment-6809</link>
		<dc:creator>Jeff Kershner</dc:creator>
		<pubDate>Sat, 04 Jul 2009 04:53:39 +0000</pubDate>
		<guid isPermaLink="false">http://www.dealerrefresh.com/?p=2362#comment-6809</guid>
		<description>Great article Alex. Way to put Social Media into real world perspective.

Who knows exactly how Social will play out. Heck there are times where I think we will all get tired of it, get tired of writing, updating our facebook status, say screw twitter and we will look back and say &quot;what the hell were we really thinking?&quot;. 

But the truth is, social is here to stay one one form or several. 

Thanks for sharing.</description>
		<content:encoded><![CDATA[<p>Great article Alex. Way to put Social Media into real world perspective.</p>
<p>Who knows exactly how Social will play out. Heck there are times where I think we will all get tired of it, get tired of writing, updating our facebook status, say screw twitter and we will look back and say &#8220;what the hell were we really thinking?&#8221;. </p>
<p>But the truth is, social is here to stay one one form or several. </p>
<p>Thanks for sharing.</p>
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		<title>By: Jim</title>
		<link>http://www.dealerrefresh.com/iran-social-media/comment-page-1/#comment-6798</link>
		<dc:creator>Jim</dc:creator>
		<pubDate>Wed, 01 Jul 2009 21:20:35 +0000</pubDate>
		<guid isPermaLink="false">http://www.dealerrefresh.com/?p=2362#comment-6798</guid>
		<description>People  want  information  factual,  without  spin  or commentary. The  rise  of social  media  is  the failure  of mainstream  media  to provide the above.</description>
		<content:encoded><![CDATA[<p>People  want  information  factual,  without  spin  or commentary. The  rise  of social  media  is  the failure  of mainstream  media  to provide the above.</p>
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		<title>By: DTG</title>
		<link>http://www.dealerrefresh.com/iran-social-media/comment-page-1/#comment-6793</link>
		<dc:creator>DTG</dc:creator>
		<pubDate>Wed, 01 Jul 2009 14:45:04 +0000</pubDate>
		<guid isPermaLink="false">http://www.dealerrefresh.com/?p=2362#comment-6793</guid>
		<description>Social and Professional Networking are proven effective forms of communication... Mixing the two seems to be the rub. Given the recent success of (paid) commercials (at the beginning of videos) and the huge number of participants joining daily... I don&#039;t see it as a far stretch for both forms of social media to morph into something beyond what we see today. (I get the most up to date information from facebook participants not CNN or MSNBC)

Every car dealership (person) should be active with social media today to keep up with this growing (free) exposure. Social Media epitomizes what Top Of Mind Awareness (TOMA)is  all about. You may not be able to get analytics on exact results (yet) but being front and center with interesting commentary will generate potential client interest and raise TOMA. 

I can hear the saying burning in my head... &quot;people buy from people they like&quot;... How are potential clients going to get to know your dealership (you)? 

Too much work? Not really. Try updating couple  times a week with relevant current events and use tools like http://ping.fm/ 

Good Selling,

DTG</description>
		<content:encoded><![CDATA[<p>Social and Professional Networking are proven effective forms of communication&#8230; Mixing the two seems to be the rub. Given the recent success of (paid) commercials (at the beginning of videos) and the huge number of participants joining daily&#8230; I don&#8217;t see it as a far stretch for both forms of social media to morph into something beyond what we see today. (I get the most up to date information from facebook participants not CNN or MSNBC)</p>
<p>Every car dealership (person) should be active with social media today to keep up with this growing (free) exposure. Social Media epitomizes what Top Of Mind Awareness (TOMA)is  all about. You may not be able to get analytics on exact results (yet) but being front and center with interesting commentary will generate potential client interest and raise TOMA. </p>
<p>I can hear the saying burning in my head&#8230; &#8220;people buy from people they like&#8221;&#8230; How are potential clients going to get to know your dealership (you)? </p>
<p>Too much work? Not really. Try updating couple  times a week with relevant current events and use tools like <a href="http://ping.fm/" rel="nofollow">http://ping.fm/</a> </p>
<p>Good Selling,</p>
<p>DTG</p>
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		<title>By: Alex Snyder</title>
		<link>http://www.dealerrefresh.com/iran-social-media/comment-page-1/#comment-6790</link>
		<dc:creator>Alex Snyder</dc:creator>
		<pubDate>Wed, 01 Jul 2009 13:01:13 +0000</pubDate>
		<guid isPermaLink="false">http://www.dealerrefresh.com/?p=2362#comment-6790</guid>
		<description>Unless some major stories come out showing huge profits being made off of social media this stuff will fall on a lot of deaf ears.  I think people still recall that eBay wasn&#039;t as fantastic as the hype made it out to be, and I&#039;m sure everyone has another failed &quot;new media&quot; approach sitting in the memory banks.  

Social media is the simplest of all e-things to understand and it is the most robust (think of all the things you can do on the Wordpress platform).  But it is the least transparent to those who can&#039;t get out of their own shoes.  Fine by me though!  When it comes to advertising, I like the narrow-minded!

On a different note I am definitely wanting to see the news get out of Neverland.  Let&#039;s see more of what affects us now instead of some weird dude who absolutely kicked ass in the 80&#039;s but hasn&#039;t done much for the world in 20 years.</description>
		<content:encoded><![CDATA[<p>Unless some major stories come out showing huge profits being made off of social media this stuff will fall on a lot of deaf ears.  I think people still recall that eBay wasn&#8217;t as fantastic as the hype made it out to be, and I&#8217;m sure everyone has another failed &#8220;new media&#8221; approach sitting in the memory banks.  </p>
<p>Social media is the simplest of all e-things to understand and it is the most robust (think of all the things you can do on the WordPress platform).  But it is the least transparent to those who can&#8217;t get out of their own shoes.  Fine by me though!  When it comes to advertising, I like the narrow-minded!</p>
<p>On a different note I am definitely wanting to see the news get out of Neverland.  Let&#8217;s see more of what affects us now instead of some weird dude who absolutely kicked ass in the 80&#8242;s but hasn&#8217;t done much for the world in 20 years.</p>
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		<title>By: Marshall</title>
		<link>http://www.dealerrefresh.com/iran-social-media/comment-page-1/#comment-6780</link>
		<dc:creator>Marshall</dc:creator>
		<pubDate>Tue, 30 Jun 2009 19:19:39 +0000</pubDate>
		<guid isPermaLink="false">http://www.dealerrefresh.com/?p=2362#comment-6780</guid>
		<description>Thanks for the story. This article is very short, yet very powerful. Social media will change a lot of things in the current and near future. Some people still don&#039;t get the power. I find more, current topics on Twitter and Facebook long before I see them on TV or hear about them on the radio or in the paper. That alone should be enough to encourage people to get involved. I hope this does not fall on deaf ears.</description>
		<content:encoded><![CDATA[<p>Thanks for the story. This article is very short, yet very powerful. Social media will change a lot of things in the current and near future. Some people still don&#8217;t get the power. I find more, current topics on Twitter and Facebook long before I see them on TV or hear about them on the radio or in the paper. That alone should be enough to encourage people to get involved. I hope this does not fall on deaf ears.</p>
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