August 2008 – DealerRefresh | DealerRefresh Automotive Dealer Forums

Reader Spotlight: Brian Tucker of Swope Toyota

1. Where do you work and what is the URL for your dealership(s). Feel free to list multiple URL’s. Swope Toyota in world famous Elizabethtown Ky. I say world famous because they filmed the movie “Elizabethtown” here. I was busy that day so they had Orlando Bloom fill in for me 🙂 The site I …

Other Stuff

Checkered Flag has a book! – “We All Win”

I just wanted to bring it to everyone’s attention that those retail fanatics at Checkered Flag have a book written about them now. Aside from learning more about that organization, and where Alex Snyder came from, all the proceeds from the book’s sale go to charity: the United Way to be exact. James D. Power …

PR Announcements

KBB.com Launches Website Optimized For iPhone

iPhone Users Can Now Access KBB Pricing, Video Reviews, Dealer Price Quotes. IRVINE, Calif., August 26, 2008 /PRNewswire/ Kelley Blue Book’s www.kbb.com, the leading provider of new car and used car information, today announces the launch of its Web site optimized for iPhone users. The free, feature-rich mobile site provides iPhone, iPhone 3G and iPod …

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Sales Guy VS IT Support Guy Video

This video could be “slightly” offensive to some so watch at your own risk. It’s not really that bad but you never know. Either way, it’s freaking hilarious! I’m sure some of us can relate somewhat.

Industry Events

JumpStart Automotive ThinkDigital 08 Roundtable – I was there and it was…fun!

This years Jumpstart Automotive Think Digital Roundtable 08 was held at the beautiful Silverado Resort in Napa, California. The weather was perfect and the resort was a gorgeous place to hold a Roundtable session. The agenda was packed tight with great discussions about contextual, display and behavioral advertising. The morning started off with everyone’s favorite …

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Reader Spotlight: Joe Pistell of the Sun Auto Group

1. Where do you work and what is the URL for your dealership(s). Feel free to list multiple URL’s. Sun Auto Group in Syracuse New York. Visit us at: UsedCarKing.com 2. How did you get into the Automotive Business? I loved cars ever since I was a kid. I belonged to SCCA (Sports Car Club …

Dealership Marketing

ALERT – DO NOT BUY LEADS from New Car America!

Be careful! Dealix is/was purchasing leads from a lead provider “New Car America” and it could be a scam. My good friend and dealer owner brought this to my attention after speaking to a CUSTOMER (over the phone) that filled out the lead form. The phone conversation with the gentlemen that apparently filled out the …

Industry News & Trends

AutoTrader.com and Cars.com Each Rank Highest in Satisfying Dealers according to J.D. Power

J.D. Power and Associates Reports: AutoTrader.com and Cars.com Each Rank Highest in Satisfying Dealers With Online Vehicle Buying Services in Their Respective Segments J.D. Power and Associates WESTLAKE VILLAGE, Calif., Aug. 19 — Among online buying services, AutoTrader.com ranks highest in satisfying dealers with new-vehicle leads, while Cars.com ranks highest in satisfying dealers with used-vehicle …

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Thanks to the DealerRefresh Sponsors

Just a quick note to say THANKS to the current eight sponsors. Their contributions are helping pay for the new redesign that should be right around the corner. And a portion of all proceeds are going also being donated to the “Believe in Tomorrow Children’s Foundation”. Be sure to pay the sponsors a visit to …

Industry News & Trends

The secret of the web (hint: it’s a virtue) by Seth Godin

This is something Seth Godin posted on his blog yesterday. I thought it needed to be shared. Link to the original article. Patience. Google was a very good search engine for two years before you started using it. The iPod was a dud. I wrote Unleashing the Ideavirus 8 years ago. A few authors tried …

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August 2008 – DealerRefresh

Reader Spotlight: Brian Tucker of Swope Toyota

Checkered Flag has a book! – “We All Win”

KBB.com Launches Website Optimized For iPhone

Sales Guy VS IT Support Guy Video

JumpStart Automotive ThinkDigital 08 Roundtable – I was there and it was…fun!

Reader Spotlight: Joe Pistell of the Sun Auto Group

ALERT – DO NOT BUY LEADS from New Car America!

AutoTrader.com and Cars.com Each Rank Highest in Satisfying Dealers according to J.D. Power

Thanks to the DealerRefresh Sponsors

The secret of the web (hint: it’s a virtue) by Seth Godin