Industry News & Trends

Automotive Stimulus Plan – Tax Break for Consumers Buying a Vehicle

Automotive Stimulus Plan would give a TAX break to consumers buying a passenger vehicle (car, truck, SUV) between November 12th and December 31st of 2009 Senator Barbara Mikulski delivers a press release outlining her Automotive Stimulus Plan to be introduced to legislation when the Senate reconvenes next week. The plan will help save American jobs, …

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PR Announcements

Senator Barbara Mikulski Announces Automotive Stimulus Amendment

At a press conference today in Towson, MD, Maryland Senator Barbara Mikulski (D) announced legislation to provide tax savings to car and truck buyers. Speaking from MileOne Automotive’s Saturn of York Road dealership, Mikulski is hoping to help the American driving public and the automotive dealerships around the country with incentives to purchase new vehicles.  …

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Industry News & Trends

Capgemini’s Annual Cars Online Study – Tracking Consumer Buying Behavior

Capgemini’s released their 10th annual Cars Online study last week. The first Cars Online report (10 years ago) noted that 11% of respondents used the Internet to research vehicles. That number has climbed over the decade, reaching 88% this year. Some key factors from the report include: 44% of consumers said they were likely or …

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PR Announcements

BMW New Regional Marketing Co-op Website Redesign

Williams-Forrest, a creative technology solutions consulting firm, announces the launch of 44 redesigned BMW Regional Marketing Co-op websites (www.tristatebmw.com). This redesign will act to enhance the marketing capabilities of BMW dealerships within the US while unifying appearances and features of the sites with those users have grown accustomed to seeing on BMWUSA.com. Lancaster, PA (PRWEB) …

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PR Announcements

UDC Announces 50% Increase in CRM Software Sales for Auto Dealers

UDC, the nation’s leading high line retail automotive BDC consulting, training and CRM software provider, today announced a 50% increase in CRM software sales for third quarter 2008.  The company also reported a 22% increase in high line automotive clients since year-end 2007. UDC attributed the growth to its highly successful BDC consulting and training …

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Industry News & TrendsPR Announcements

Cars.com Set to Kick Off 2009 Marketing Campaign With New Super Bowl Spot

Cars.com, a leading online automotive shopping destination, today announced plans to kick off its 2009 marketing campaign by once again advertising during the Super Bowl. This is the second year that Cars.com will advertise in the Big Game. Super Bowl XLIII will air on NBC on February 1, 2009. CHICAGO — Nov. 10, 2008Cars.com “We …

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Dealership Marketing

Hiring a Full-Time SEO and Internet Marketing Manager for your Dealership

Are you thinking about bringing someone into your dealership full-time for online marketing initiatives? If you aren’t, maybe you should. Considering that dealerships need to not only be versed in SEO and SEM but also analytics, reputation management, video SEO and social media, it seems only natural to bring someone in to do internet marketing …

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PR Announcements

Cox Auto Trader Forms New Business Unit: Cox AutoTrader/AutoMart

Image With AutoTrader.com and Cox AutoTrader/AutoMart, Cox Auto Trader now provides a total solution for car buyers and sellers. ATLANTA, Dec. 10 /PRNewswire Cox Auto Trader announced the creation of a new combined print and online publishing unit: Cox AutoTrader/AutoMart, which produces classified automotive advertising for dealers and private sellers. This unit is comprised of …

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