Dealership Communication Tools

Could Microsoft’s Photosynth be the future of online walkarounds?

Props to David at autolahome.com for bringing this to our attention in the “Car Dealers Embrace Video” Article! On August 20th of 2008 Microsoft Labs launched Photosynth to the world.  It is an online image-stitching tool that renders a series of images into an interactive “panoramic” walk-around. Imagine taking 20 photos of the interior of …
PR Announcements

Independent Sites Play Significant Role in Driving Walk-In Traffic to Dealerships, Cars.com, Synovate Study Finds

One-third of dealership visitors who used an independent website did not call or send an email before they came to the store, an innovative study by Cars.com and Synovate, a global market research firm, found. The study explored the connection between online research activity and offline shopping behavior to understand how consumers use the internet …
PR Announcements

ContactAtOnce!™ Dealer Chat Service Deployed on Cox AutoTrader’s CarShopSmart.com

Car Shoppers on innovative Web2.0 automotive website can see when dealers are available to answer questions and connect instantly, even from work. ATLANTA, GA – November 17, 2008 ContactAtOnce!, a leading provider of internet marketing tools that move online shoppers into live conversations with car dealers, today announced that Cox AutoTrader, one of the world’s …
Dealership Marketing

Car Dealers Embrace Online Video – Automotive Online Video Marketing Trends

Guest Posting by Mark Robertson Car Dealers Plan to Embrace Online Video Just the other day, there was a great article on AdAge titled “Car Dealers Learning Art of Viral Video” that highlights the use of online video by US automotive dealerships and specifically highlights several examples and attempts at viral video marketing – including …
Industry News & Trends

Automotive Stimulus Plan – Tax Break for Consumers Buying a Vehicle

Automotive Stimulus Plan would give a TAX break to consumers buying a passenger vehicle (car, truck, SUV) between November 12th and December 31st of 2009 Senator Barbara Mikulski delivers a press release outlining her Automotive Stimulus Plan to be introduced to legislation when the Senate reconvenes next week. The plan will help save American jobs, …
PR Announcements

Senator Barbara Mikulski Announces Automotive Stimulus Amendment

At a press conference today in Towson, MD, Maryland Senator Barbara Mikulski (D) announced legislation to provide tax savings to car and truck buyers. Speaking from MileOne Automotive’s Saturn of York Road dealership, Mikulski is hoping to help the American driving public and the automotive dealerships around the country with incentives to purchase new vehicles.  …