Dealership MarketingIndustry News & Trends

Q&A with Mike McFall, President of Black Book Online

Black Book Online offers Dealerships the “Super Lead” With the announcement of the new Credit Activator, Black Book Online is offering dealerships a “Super Lead“. Most DealerRefreshers are very familiar, if not already a user of Black Book Online trade appraisal service. We’ve had many discussions around trade appraisal tools for dealership websites here on …
PR Announcements

Black Book Online Launches Activator Complete – The Super Lead

Auto Dealers Report Increased Lead Quality and Quantity from Pilot BOCA RATON, FL., April 14, 2011—Black Book Online today announced the launch of its Activator Complete product, further empowering car buyers while simultaneously inventing the “Super Lead” for dealers. In addition to providing accurate trade-in values, Activator Complete now includes Credit Activator™, which gives consumers …
Industry News & Trends

DealerRater Hits 300,000 Car Dealer Reviews

Our support for Dealership Reputation Management has never gone unnoticed here on DealerRefresh. I wanted to take a quick second to Congratulate DealerRater on the announcement of their 300,000 review milestone. I’ve personally not only been an advocate and supporter of DealerRater and their services, but they’re one of the few providers that I believe …
PR Announcements

CarsDirect.com Renews Relationship with Automotive Chat Provider Contact At Once! and Implements Advanced Consumer Engagement Model

Atlanta, GA – April 19, 2011 – Contact At Once!, LLC (www.autodealerchat.com), the leading provider of automotive chat software that moves online shoppers into live conversations with car dealerships, announced today that CarsDirect.com, a leading online automotive shopping service and lead provider has renewed its licensing agreement. CarsDirect.com recently redesigned its flagship website incorporating live …