Best PracticesDealership MarketingOpinions & Advice

Google Introduces Their New Review Monitoring System

Latest HOT Discussion in the Forum Blumenthal Reports – Google Introduces Review Monitoring System Mike Blumenthal (the KING of local marketing) reported today, “Google Intros the Mother of All SMB Review Monitoring Systems” According to Mike, “The system, a new module for the updated Places for Business Dashboard, not only shows Google based reviews to …
Best PracticesDealership Marketing

Social Media Can (and should) Be a Business Driver

  [highlight color=”#F0F0F0″ font=”black”]This is part 2 in a 4 part series about automotive social media strategies that are emerging to help car dealers get true benefit. It’s not just about branding. It’s not about auto-feeding marketing content. With the right strategies in a place, dealers can drive foot traffic and website visitors in a …
Best PracticesOpinions & Advice

Goodbye to the Car Salesman??

Latest HOT Discussion in the Forum Goodbye to the Car Salesman?? Yahoo Finance published an article several hours ago titled “Say Goodbye to the Car Salesman” – Here’s the entire article. The article points out how different todays customers are.. “Customers are simply different today. They’ve scoured the Web for up-to-date price information and have probably made …
Best PracticesDealership Communication ToolsOpinions & Advice

Online New Car Pricing Myths Debunked – Autotrader.com Study

Latest HOT Discussion in the Forum Online New Car Pricing Myths Debunked AutoTrader recently revealed information from a study they did on Online Vehicle Pricing. Read the full article here. According to the study, new vehicles priced below MSRP get 34 percent more page views than those priced at MSRP. AND, those page views equal …