2013 – Page 14 – DealerRefresh | DealerRefresh Automotive Dealer Forums

SIX Essential Elements to Monitoring Lead Management

The old adage “You can lead a horse to water, but you can’t make them drink” is never more prevalent than when it comes to training at the dealership. It’s not every day we find the next Jeremy Lin at the dealership. We at DealerKnows see salespeople and Internet specialists given many resources to …

Dealership Marketing

How Social Media Pays Off

A little proof in the Social Media pudding? A great post in the forums with @subi101 dlrfr.sh/WFGKEp — Jeff Kershner (@dealerrefresh) January 25, 2013

Dealership Marketing Industry News & Trends

Automotive News Pokes at GM for their Mandates Reputation Management

Latest HOT Discussion in the Forums GM Mandates Reputation Management Throwing more fuel to the fire – did anyone see the article Automotive News published today? Automotive News speaks Greg Mays of Greg Mays Chevy in Texas. A few quotes from the article but follow the link below to read more… Enough mandates, already! – IT …

Other Stuff

4 Ways to be a Rock Star on Facebook – In the Automotive Industry

Visit your local Glamorshots studio and pose for the camera like it’s 1981 and you’re in a Duran Duran video. Grow a Goatee and sport it with peeeewwwwaaaahhh confidence. “F%&K YOU Just for Men – I’m distinguished!” Post your photo shoooot going straight up Gangnam style on Facebook for all to weep. Promote this post …

Dealership Marketing

Google Jelly Bean SERPs – a Treat for Some!

Google’s new Jelly Bean SERPs SERP’s are the key to consumers finding your dealership online. It’s no surprise that Google is the SERP-master when they own 88% of all search traffic. Google SERP’s are evolving quickly in the mobile world. Roughly 60% of a dealer’s SERP traffic results from searches of the dealer’s name. …

Best Practices Dealership Marketing

Dealers – Reaching Out with Instagram

[highlight color=”#fde1c3″ font=”black”]Let’s give a warm welcome to Aaron as we host his first article to the DealerRefresh community. For those of you that don’t know Aaron, he’s the Social Media Manager at Suzuki of Wichita. When others are talking about social media, Aaron is breaking boundaries and making it work for the dealership. Welcome aboard …

Industry Events

eDEALERSUMMIT New York – NYC Dealers Register For FREE

Join eDEALER SUMMIT on Jan. 23 in NYC Greater New York Automotive Dealers Association (GNYADA) and Digital Rain are proud to host the New York eDealer Summit. Join us at The Center for Automotive Education and Training in Whitestone, NY on January 23rd for a quality digital marketing education. When: Wednesday January 23rd 2013 Time: …

The Spotlight is on DealerRefresh Blog Re-design

Industry News & Trends Other Stuff

Introducing DealerRefresh Blog Re-designed

Introducing the newly Re-designed DealerRefresh! It’s been awhile since we’ve had any major changes to the design of the blog. Unbeknown to most, I’ve been working on this new design for over six months now. With this new design, I’m pursuing something different. The new DealerRefresh allows a focus on great content, as well as …

PR Announcements

Carfax, ActivEngage Inc. Partner to Provide Consumers with Vehicle History Information Through Live Chat

Carfax and ActivEngage Inc. Partner Carfax and ActivEngage, the most trusted provider of automotive live chat, have teamed up to help dealers provide Carfax Vehicle History Reports™ to online shoppers through live chat. Carfax-subscribing dealers can make extensive vehicle history data available to used car shoppers in real-time during a live chat conversation, therefore creating …

Other Stuff

Happy 2013 From DealerRefresh!

And, we’re off! It’s time to start a New Year! DealerRefresh has seen a great 2012. In case you missed a blog here or there or one of your fellow community members posting to the forums, here’s a few to check out..

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2013 – Page 14 – DealerRefresh

SIX Essential Elements to Monitoring Lead Management

How Social Media Pays Off

Automotive News Pokes at GM for their Mandates Reputation Management

4 Ways to be a Rock Star on Facebook – In the Automotive Industry

Google Jelly Bean SERPs – a Treat for Some!

eDEALERSUMMIT New York – NYC Dealers Register For FREE

Introducing DealerRefresh Blog Re-designed

Carfax, ActivEngage Inc. Partner to Provide Consumers with Vehicle History Information Through Live Chat

Happy 2013 From DealerRefresh!