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October 2023
- Best Voicemails to Leave for Sales
- People's Choice Awards for Best Vehicle Photos?
- Any dealers using TikTok for marketing campaigns?
- A.I. ain't A.I. in automotive. It is B.S.
- Mac compatibility in a dealership
May 2022
April 2022
- What is FRIKINtech? | Alex Snyder & Tom Harsha
- How to Make Your Ads 3x More Persuasive With Reviews | Local Marketing Insider #031
March 2022
- How Dealers Can Better Source Used Car Inventory
- CRYPTO! ..and why should a dealer consider using it? | Ben Hadley
- Local Marketing Insider #027 // Marketing Synergy Maps
February 2022
January 2022
- TradePending's Annual Consumer and Dealer Survey Results
- 3 GMB Tips to Optimize for 2022 | Local Marketing Insider #024
- 22 Retail Automotive Predictions for 2022
December 2021
November 2021
- Why is social proof so persuasive? | Local Marketing Insider #020
- What's Your Plan When the Inventories Normalize?
October 2021
- What is Distributed Trust? | Local Marketing Insider #019
- Change my mind: Dealer Website Finance Calculators should die
- Digital Dealer 2021 Rundown | Kevin Frye
- Digital Dealer Vegas 2021 REVIEW with Kevin Frye | #digitaldealer
- Digital Dealer Vegas 2021 with Kevin Frye
- What is Trust in the Digital Age? // Local Marketing Insider #018
September 2021
- The Classified Listings Battleground | Ryan Everson & Nathan Hollenbeck
- 2021 Review Benchmarks | Local Marketing Insider #016
- The Risks of Review Gating and Why You Don't Need It | Local Marketing Insider #015
August 2021
- Third-Party Marketplace Battle Unfolding? Legacy vs Startups
- Is SEM Still Worth It? | Brian Pasch - BPE Research
- "Unspoken Truths in the Car Business" | Drew Ament
- The Peak-End Rule | Local Marketing Insider #013
July 2021
- Web Tools We Love | Local Marketing Insider #012
- Lifelike Humanoid Robots That Walk Around and Greet Customers 24/7 on Your Dealership Lot!
- 7 Questions You Must Ask Before Planning Your Monthly Marketing Campaigns
June 2021
- Third-party cookies are going away, but what does that mean for your dealership?
- 3 Unique Ways to Boost Organic Social Reach Using Your Team [Case Study + Results] | Local Marketing Insider #009
- Combating Inbound and Outbound SPAM at your Dealership
May 2021
- Glut of Cars Incoming!
- Social Media Policies for Salespeople
- Unique Keyword Trends Local Marketers Can Use to Capture the Imagination | Local Marketing Insider #007
- How Auto Dealerships Can Navigate the Chip Shortage, Tight Vehicle Inventory
April 2021
- What is your dealership's plan for increasing service revenue in Q2?
- SMS Marketing Automation Is Changing The Game
- Is Your BDC Manager a Coach or a Cop?
- Need Used Car Inventory? Everyone Loves an Upgrade
- 50 Quick Online Reputation Management Tips | Local Marketing Insider #004
March 2021
- Top Ten Must Haves When Outsourcing Your BDC
- Does your BDC Prepare the Customer for a Productive Visit?
- 5 Unique Ways to Use Text At Your Dealership
- Apple Maps Quietly Releases Native Ratings | Local Marketing Insider #003
- Does Your Receptionist Suck?
- Cheap, or best? | Local Marketing Insider #002
- Moving Your Automotive Dealership to the Flywheel
February 2021
- What is an Omni-Channel BDC?
- 7 Review Benchmarks for 2021 | Local Marketing Insider #001
- 5 Automotive Industry Predictions For 2021
- What Dealerships Can Learn From Blockbuster
January 2021
December 2020
November 2020
October 2020
- Jon Berna (the D.R. Truth) - Google and Facebook Ad Targeting
- Everything You Need To Know About On-Facebook Destination for Automotive Inventory Ads
- George Nenni - Latest GMB Best Practices & GMBSpy: Chrome Plugin
- Why is Training Like a Gym Membership
September 2020
- Regional COVID-19 Automotive Consumer Trends
- Blinded by the CRM
- Market Scan and FRIKINtech partner to transform the retail experience
- Digital Dealer Offers an Entirely Virtual Conference & Expo Experience | Oct. 6-7, 2020
- But I Got A Perfect Score!
August 2020
- Dealership Texting Delivers Conversational Commerce
- Is Your Pipeline In Your Blind Spot?
- Creating demand: How to drive car sales and get more used-vehicle inventory
- Google Rankings of Businesses are Increasing Importance of Reputation Management
- Canada takes over RefreshFriday w. Mitch and Craig - #RefreshFriday
July 2020
- Rick Gibbs (former Dealer.com CEO) returns to the FRIKIN car business
- Why does it take a crisis?
- And Just Like That, A New Era Of Shoppers Is Born
- Are You Texting Your Customers?
- Google My Business and Consistent Change
- In their face! And other tales from the lead addiction chronicles.
June 2020
- Are you eligible for Google Ad Credits for Covid-19
- What is more important ROI or ROE?
- Automotive Digital Retail is missing something: YOU
- COVID isn’t going to change dealers
- Will Google's Featured Snippet Update Increase Engagement/Conversions?
May 2020
- 30 is the new 8
- Embrace Challenge
- Memorial Day Weekend Sales Prep
- Matt Haiken - Reduce the staff from 20+ people to 5, and become the #1 United States Volvo store
- Perception and Reality: Taking Control of the Video Experience
April 2020
- The Dirty Dozen – 12 “Secrets” of Successful Salespeople
- Are Dealers Measuring These 8 Facebook & Instagram KPIs?
- A DealerRefresh Recap: Covid-19, Dealer Process, Digital Retailing, and Planning Forward
- Dealers Are Winning with Multiple “Google My Business”
- Market Analysis in the Era of Coronavirus: How to Capture Leads with the Right Messaging
- How is COVID-19 Impacting the Used Car Market?
- Will COVID-19 dealership CERTIFICATION become a thing?
March 2020
- Cars.com Tracks Impact of COVID-19 on U.S. Auto Industry: Car Buyers Are Embracing More Online Shopping Activities and Increasingly Putting the Brake
- The Salesman's CoronaVirus Survival Guide
- Google just announced a $800 Million relief program for SMBs
- March Madness Shifts the Landscape for Vehicle Incentive Strategies
- Automotive Retail Disruption: How Process Would’ve Made a Difference
- Do Not Use This New Google My Business Feature
- Daily Impact of COVID-19 on Dealerships
- It’s 7:13 pm PST. My phone rang six times today with spam calls
- Calm down on COVID-19 fears
- HOW TO: Automate Your Dealership's Google My Business Posts
February 2020
- Car Dealer SEO: Same Old, Same Old
- Getting More From Conferences With Accountability
- Dealers: Beware Artificial Activity Targets
- The Missing Link to Your Sales Success
- Acquiring cars in 2020 & beyond - WATCH OUT!
January 2020
- CPO Beats Forecast Forecast, Sets All-Time Record in 2019
- 8 Automotive Marketing Predictions For 2020
- Will Swapping Fresh Content Improve Your SEO?
- Giving Too Much Away
- Uncovered More Black Hat SEO....
December 2019
- Here's How Your Dealer Can Use Google My Business to Drive More Website Traffic
- Happy Holidays and Merry Christmas to the DealerRefresh Community!!
- Innovators Jump From Planes
- Your presence is your leverage
- Your presence is your leverage
- A DealerRefresh Recap: Cybertrucks, TikTok, Plans for 2020, and More
- What Happens When Customers Stop Answering the Phone? One Major Way the iPhone Hurts Your Sales
November 2019
- Where have all the UPS gone?
- How we increased subprime sales revenue by 437% in 120 days
- Thank you Joe Chura for this new REFUEL forum
- Pasch's AAAS in Palm Beach review
- Pasch's AAAS in Palm Beach review
- Get lucky with Driven Data advertising and FRIKINtech conversion
- A DealerRefresh Recap: Our New Redesign, SpinCar, Digital Retailing, and More
- The Truth - Why Facebook Ads are Costing DEALERS Thousands!
October 2019
- The Automotive Industry in 2030: Say “Goodbye” to Brand Loyalty
- Driven Data Launches New Marketing Platform to Lower Dealer Advertising Costs
- Special Ad Category - What it means for the future of Facebook!
- Tips to Improve Follow-Up With Car Buyers
- Connecting Digital and Physical Front-Line Ready
- A DealerRefresh Forum Recap: iOS13, Facebook Reactions, Loyal Service, Cox and Rivian
September 2019
- Competing With Convenience
- The Kumbaya Strategy – Why Your Ineffective Internet Team/BDC Thinks They’re Doing a Good Job
- FIRST OR FIFTH? WHAT’S YOUR FQR?
- Common BDC Questions from the Community
August 2019
- The Debate of the Century: The Effect of Gender on the Car Buying Process.
- Digital Dealer 27 Review with Kevin Frye #DD27
- 3 Tools to Re-Engage Cold Leads
- What Dealerships Can Learn From Ecommerce (And No, It's Not Selling Cars Online)
- Is Your Service Center Invisible in Google Search?
- Training customers to ignore your emails
July 2019
- "Just OK is not OK", inspired by the recent AT&T commercials
- Digital Retailing: Just a New Objection?
- The Three Truths About Vehicle Merchandising
June 2019
May 2019
- How to Sell Cars via Facebook – Real Social Selling
- #RefreshFriday: Connected TV is taking Digital Advertising by Storm. Are you ready?
April 2019
- Stop Trying to Netflix and Chill Your Customers
- Digital Dealer 26 Review with Kevin Frye #DD26
- 7 Seismic Shifts Coming to Automotive CRM
March 2019
- RefreshFriday - Sales from Social are a Myth
- Stories from the sales floor, with John Quinn : Story #2
- Should I Ever Use a VDP as a Landing Page?
- Drop the Hammer on 3rd Party Listings
February 2019
- ALL customers like to NEGOTIATE, Right?
- Internet vs. Floor volume 57
- KPI Cafe: Reunion Marketing's Video Series
- Your Marketing ROI is Not a Zero-Sum Game
- Please Don’t Leave Me: The Upside To Sales Empowerment
January 2019
- 4 Secrets to Leveraging Technology at your Dealership
- Stories from the sales floor, with John Quinn : Story #1
- CDK Global expected to make bid for Cars.com
- NADA Deal Sheet: Offers, Deals, Discounts, Promotions at the 2019 NADA Conference
- 2019 Automotive Predictions
- The 10 Best Auto Dealer Sales Blogs for 2019
December 2018
- The Importance of a Dealership's Google My Business
- TrueCar Acquires DealerScience
- Reunion Marketing Named One of the "Best Entrepreneurial Companies in America"
- Champions Seek Opportunities
- #RefreshFriday Ep. 41 - Merchandising Matters, Price Badging, Burning Marketing Budgets
- Pay-Per-Click with Intention
November 2018
- CarGurus Overstating Search Results (SRP's)
- Digitizing Your Sales Process: The Path To Omni-Channel Retail Success
- Online Reviews Made Easy: 5 Steps to Build Your Google Review Link
- #RefreshFriday Ep. 39 - Classified Listings and Cost Per VDP – is this STILL a Relevant KPI?
- It’s the Boring Stuff that Sells Cars
October 2018
- Avoid The Averages Because They're Costing You MONEY!
- Digital Dealer 25 Review with Kevin Frye #DD25
- The Devolution of an Industry Conference [Video]
- Should Your GM be Required to Use Facebook?
- Speaking at Driving Sales. Come Say Hello!
- Here’s how to get your first 100 Facebook Reviews
- How Do I Stack Up to My Competition? - Session at Digital Dealer
- Did You Know You Can Drown In Green Peas?
- Are you a horse trader or a retailer?
- How to Foster a Strong Company Culture & Keep It
- Cox Acquires F&I Express (Cox Automotive)
September 2018
- Mastering Instagram Highlights in 10 Easy Steps
- ROI vs. ROMI: Hijacking the Investment
- How Customer Reviews Enrich Attribution Insights
- What it took for this Millennial... to land his DREAM JOB - Selling Cars!
- Why Data Disconnects are Holding You Back – and What to Do About It
- Why Can’t Your Classifieds Site Perform Like CarGurus?
- The Anatomy of Videos That Yield Results
August 2018
- How Automotive Can Get More Personal with Machine Learning
- Oh no. I'm a customer.
- Here’s Why Car Shoppers Love or Despise Dealerships
- Will Someone Please Copy the Domino’s Pizza Tracker?
- Future of CRM
- Car Sales Burn Out and Three Ways to Avoid It
- Do you trust your vendors?
- Thank Your Customers. The Right Way.
- Digital Retailing WILL Redefine Your Dealer's People Strategy, and Here is HOW!
July 2018
- Digital Marketing: It’s Time for OEMs to Rethink Their Co-Op Programs
- 3rd Party Classifieds Battle to Win-the-Click
- Does Your Automotive Marketplace Pass the Friction Test?
- Stop Chasing Shiny Objects
- 4-Point Checklist Before You Send Your Next Video
- Assumptive Selling
June 2018
- 3 Ways to Continuously Engage with Candidates Throughout the Hiring Process
- DealerRefresh RefreshFriday Ep. 17 – “SE O”ptimizing your inventory for Cars.com, AutoTrader, Cargurus, etc.
- RefreshFriday #17 – WIFF NIFF and the Future of Customer Experience
- Lease more cars. Find out how with our Honcker Webinar.
May 2018
- DealerRefresh RefreshFriday Episode 16 - VR (virtual reality) - will your showroom be the next OASIS?
- Address the Problem: Stop Making Panic Decisions
- 5 Ways Your Dealership Can Maintain Employee Compliance
- RefreshFriday Eps. 14 - Mike Markette and National Fix the Phones Month
- Here are 15 Great BDC Templates to Steal!
- NADA: Internet Advertising tops 50%, TV & Radio Lose
- Was I Too Dumb for CRM?
April 2018
- 3 Elements of a Successful Dealership Applicant Sourcing Strategy
- Dear Toyota: Here's $108 Million to Spend in Your Fight for Share Against Ford
- Digital Dealer 24 Review with Kevin Frye #DD24
- JP Ostiguy of Zanchin Auto & John Colban on RefreshFriday - April 13th 18 (Friday)
- 4 Reasons Your Videos Are Not Driving Sales
- Are Your Boring Emails Sabotaging Your Sales?
- Don’t Catch Digital Chlamydia
- Digital and Customer Experience: Where are we going wrong?
- Matt Murray joins Jeff & Alex on RefreshFriday
- The Auto Industry Enters Era of Uncertainty
- 5 Top Reasons your GM is Causing Employee Turnover
- Carvana Claims They Offer a New Way to Buy a Car... Hmmm...
March 2018
- Nostradamus (Cliff Banks) joins Jeff & Alex on Refresh Friday
- Your Dealership? There’s an App for That (or there should be)
- Top 5 Ways to Keep the Conversation Rolling Beyond the Sale
- 5 Reasons Why Online Reviews Directly Impact Your Dealership’s Bottom Line
- We Don’t Need No Stinking Banners
- Dominion contracts CRMSuite (formerly iMagicLab) as CRM solution
- The 4 Truths of Connected Retail – According to Cox Automotive
February 2018
- How the Right Employees Can Build Trust and Loyalty in YOUR Dealership Brand
- Who? How? A Closer Look at Inquisitive Paid Search Traffic
- Kevin Frye is the Recipient of the 2018 Lighthouse Award
- Refresh Friday with Alex Snyder, Jeff Kershner, John Quinn, and "Uncle" Joe Pistell
- Refresh Friday with Joe Chura, CEO and Founder of Dealer Inspire
- Don't be scared of Facebook's new algorithm. Here's how your dealership can handle it.
- Welcome back Alex!
- Refresh Friday with Mike Phillips of McCloskey Motors and Bob George of Dealer.com
- Nine Dirty Little Secrets of Automotive SEO and SEM
- If It Does Not Fit, Don’t Wear It.
- How Your Dealership Can Compete with Amazon and Carvana
January 2018
- AI’s Role in the Future of Automotive Retail
- Introducing DealerRefresh Mini-Webinars and Live Web Chats
- [INFOGRAPHIC] How Personal Connections Inspire Trust in the Car Buying Journey
- Dealing with a Blacklisted CRM and Measuring your Response Rate.
- [PODCAST] Industry Dirt, Drama, and Dealer-Vendor Role Playing - 2018 Predictions
- Pricing Information and How Much do Shoppers Really NEED?
- Your Toughest Competitor May Be Closer Than You Think
- Branded Search, How Much You Should Spend and How Dealers are Getting Screwed
- VIDEO: How to Reduce Lost Sales and Defection Rates
- 2018 Automotive Marketing Predictions
- How Defection Rates Can Contradict What You Think About Your "Best" Sales People
- Confused by Attribution and Analytics? Don’t Sweat It!
December 2017
- Why Your Sourcing Strategy Should Support Proactive Hiring
- Do You Like Your Vendor’s Personal Touch? You’d Better… You’re Paying for It!
- VIDEO: 5-Step Roadmap to Selling OEM Parts Online at Your Dealership
- VIDEO: How to Use Dynamic Inventory Ads on Facebook and Google
- 7 Expert Post-Sale Video Ideas To Try Today
- Introducing the All-New DealerRefresh Roundtable - In the Forums and On the Lot
- You Can’t Cut Your Way to Market Share Growth
November 2017
- 10 Key Takeaways from the 'Data Doesn't Lie' Panel Discussion (DSES 2017)
- VIDEO: Online Vehicle Checkout - Not Just For Millennials
- Case Study: Tell Lost Sales to “Get Lost” with Traffic Conversion Analysis (TCA)
- Infographic: The Car Dealer’s Step-by-Step Guide to Getting More At-Bats
- VIDEO: 3 Key Steps to Building Your Used Vehicle Acquisition Team
- Authenticom Set to Lay Off 55 Employees Due to Antitrust Battle
October 2017
- INFOGRAPHIC: The Concierge Economy and Your Dealership
- Amazon Moves into Car Sales: How Employees Can Give You a Competitive Edge!
- I’m Tired of Hearing That Car Dealers are ‘So Behind the Rest of the World!’
- Stop Wasting Your Money on Phone Training!
- Corruptive Technology
- Three Unlikely Places to Add Chat for Service
- Introducing the All-New DealerRefresh Podcast - In the Mix
- Introducing the Refresh Fridays Weekly Broadcast Series on DealerRefresh
- Employee Joy Rides. Has This Happened to You?
- VIDEO: Scaling personalization to all customers throughout the buying journey
- Your Dealership Website and Today's Shoppers: The Lowdown on How to Exceed Expectations
- The Best Internet Sales Process Ever!
September 2017
- Digital Dealer 23 Review with Kevin Frye #DD23
- VIDEO: 'Intelligently' Engage Auto Shoppers with Live Video Streaming
- Vast Launches CarStory Insights to Transform the Future of Auto Sales
- The “Secrets” to Selling More Used Cars for More Gross
- Here's Your Deal Cheat Sheet for Digital Dealer 23 in Vegas!
- Cars.com Enhances Car Shopping Experience With Latest Feature, Salesperson Connect
- The Ultimate Guide to Video and Email
- Leads? Customers? What's the Difference?
August 2017
- The Autonomy Quatrains ....a Reality Check.
- What Sells More Cars; Being Found or Being Chosen?
- TransparencyAI Acquired by Semcasting
- Three Ways To Find Candidates With Quality - For Hire!
- LotLinx Integrates with VistaDash, a Premier Marketing Analytics Tool
- 5 Shocking Stats That Will Change The Way You Sell
- Down Market? Time for a Little "Old School" Automotive
- VIDEO: Choosing a Chat Provider for Your Website - A Refresh Friday Webinar
- For Car Dealers: All Search Is Local
- He Gets That From Your Side of the Family: The Myth of Attribution
- Drive Motors Raises $5.2 Million, Expands Online Checkout for Automotive Dealerships
July 2017
- Amazon is Coming. How to Stay Ahead With Outstanding Marketing Tools
- The Enormous Untapped Potential of Live Chat for Service - Part 2
- The Enormous Untapped Potential of Live Chat for Service - Part I
- Dealers Still Own Their DMS Data...For Now
- What Traditional Dealerships Can Learn from Carvana
- GUYFAX - A Revolutionary Mobile Dating App for Women [VIDEO]
- VIDEO: How to Turn Customers' Phones Into Cash Registers
- Mobile Car Shopper Conversion-Enhanced Product Suite Now Available to Dealers from LotLinx
- Dealers: Sales Got You Down? Get Out of Town!
- 4 Reasons You’re Not Getting Great Dealership Reviews
- Can a $100 Chatbot Really Replace 2 BDC Agents?
June 2017
- 8 Tips on How to Engage Website Visitors and Capture More Leads
- The Truth About Forms and Conversion [infographic]
- VIDEO: How to Design a Retargeting Program to Increase Return Visitors
- How to Create a Steady Stream of Lifelong Referrals Through Personal Branding
- 4 Reasons to Stop Using Your DMS as a HR System
- 5 Things You Don't Understand About Social Media
- INFOGRAPHIC: Reaching Customers with Increased Personalization Through AI
- VIDEO: Four Elements to Running a More Profitable Buy Center
- VIDEO: Does Your Website Attack Visitors?
- Are You Closing Your Appointments at 80% or Better?
May 2017
- How to "Pump Up" Market Share Using Social Incentives
- From Hire to Profit: Analyzing How Long It Takes a New Salesperson to Become Profitable
- Free Dealer Guide: Leveraging Online Reviews for a Competitive Edge
- Meeting People Where Their Needs Are: Interview with George Grubbs, CEO, Grubbs Automotive Group
- The Hidden Value of "Duplicate Leads"
- How Weather Impacts Your Dealer's Sales Traffic
- Cars.com Testing VDP Lead Form Featuring Sales Employees
April 2017
- Know Your Inventory - A Short Film with Joe Webb
- 5 Keywords to Include in your Job Description
- Digital Dealer 22 Review with Kevin Frye #DD22
- How Weather Impacts Your Dealer's Service Repair Orders
- Popups aren’t bad. Bad popups are bad.
March 2017
- VIDEO: Creating a Personalized Dealership Website
- Should You Be Cross Training New Employees?
- VIDEO: Don't Get Owned Marketing Your Pre-Owned Vehicles
- How Smart Targeting Can Customize Online Shopping to Boost Leads and Sales
- Gravy Should Be the Meal - Sales Tip #1
- 4 Tips for Enhancing Automation to Increase Appointments and Sales
- What is the “HR tech stack,” and how does it affect your dealership?
- Simplifying Attribution to Propel Efficiencies and Profits
February 2017
- External Benchmarks Don’t Really Matter. Here’s What Does.
- Case Study: How Dealer-Centric Digital Marketing Brings Buyers for One Dealer Where He Wants Them
- NADA 100 New Orleans Refresh from Ryan Gerardi
- Case Study: How one Toyota Dealer Generated 268 Reviews in 161 Days
- New Car Marketing Techniques Aren't Effective at Marketing Pre-Owned Vehicles
- Are you going to see CAR DOGS?
January 2017
- Stop Overthinking Your Emails!
- 5 Automotive Marketing Predictions For 2017
- 24 Free Online Training Resources for Car Dealers
- How to Nurture High Funnel Leads Without Gutting Your BDC
- Free Car Sales Video Training Series: Turning Auto Leads Into Engagements
- De-mystifying the Third-Party “Mystery” Lead
- Happy New Year - 2017 DealerRefresher's
December 2016
- It’s my data – How do I get access to it?
- Your Sales Hiring Forecast 2017 and Keeping Up with the New Buyer
- Why Dealer Reviews of Automotive Vendors Matter
- Why Page Engagement Is More Important Than Lead Forms Fills
- It’s Enough to be ‘Found’, Right?
November 2016
- Preparing for the Inevitable Downturn
- 10 Candidate Traits that Lead to Great Employees
- Let Routine Maintenance Change the Internet Sales Routine
- 4 Texting Tips to Maximize the Online Experience with Your Dealership
- How Early Lead Capture Cuts Ad Costs and Increases Sales
- Hey, Mike Jackson: So Call Me, Maybe
- Recap of 2016 DrivingSales Executive Summit and AutoVentures
October 2016
- Who REALLY has Ownership of YOUR Customer Data?
- iOS 10.0.2 Just Became Your #1 Lead Provider
- How to Turn Shoppers from Third-Party Automotive Sites into Buyers at Your Dealership
- What is the Optimal VDP Views-to-Days Ratio?
- Assessing the Limitations of Print Advertising for your Dealership
- BEWARE of Companies that Massage the Data
- [infographic] - Cars.com Adwords Dealer Spend to ROI
- The Three "C's" of SMS Compliance for Auto Dealers
- Why Dealers Need a Vendor Management System and How They Can Benefit
- Removing Sales People and Utilizing Product Specialists at Your Dealership
September 2016
- Some Website “Expert” Adjusted Your Buttons, And It’s Costing You Sales!
- 5 Tips for Maximizing the Shopper's Website Experience
- How to Attract In-Market Buyers at Every Stage of the Journey
- Two Emerging Technologies that Attract In-Market Buyers
- The Absolute Best Places you can Trim your Advertising Dollars
- Are You Demanding Accountability From Your Social Media Agency?
- How Managed Chat is Helping this One-Man BDC Drive Sales - Q&A
August 2016
- Text Sells: Improve Your CSI and Repeat Business with SMS
- How America’s New Car Dealers Can Prepare - For the Coming Autonomous Vehicle Disruption
- Adapt or Die: The Auto Dealer's Digital Adaptation Survival Guide
- Online Vehicle Checkout: An Interview with Drive Motors CEO Aaron Krane
- iPhone VS Pro Camera for Online Inventory Photos?
- Go for the Gold: Three Takeaways from the Olympics
- Sell More Trucks Without Spending More Money
- 3 Benefits of a NEW HIRE Onboarding Program
- What Are “Active Customers” and How Should We Communicate with Them?
- Digital Dealer 21 Review with Kevin Frye #DD21
- A Big Old Can of Nonsense: Who Needs Loyal Customers Anyways?
July 2016
- Three Ways Dealerships Fall Short Marketing Their Cars (And How to Fix the Problems)
- Is Your Used Car Manager in Love with the Auction?
- You F'ing crazy car dealers
- I Just SOLD a Car - USING TEXT MESSAGE ONLY
- Don’t Allow Salespeople be John Michael Montgomery on the Phone
- How to Reach Buyers at Every Stage of the Journey
- How to Use Display Ads that Drive In-Market Buyers
- What Do Dealers Really Want from the Vendor Community?
- How to Make Conquesting Easier from Your Service Drive
- Happy 4th of July
- Are you a “System” team or a “People” team?
- Digital Marketing Mysteries Exposed at Digital Dealer 21
June 2016
- We are being beaten by socks. SOCKS!
- Why Did Our Internet Sales Drop? A DealerRefresh Cartoon
- Kershner's - Back to the Dealer Diary
- The Manager Who Doesn’t: A Guide to Better Sales Management
- Between 30 Seconds and 2 Minutes - Makes ALL the Difference
- Buy It NOW! The Button that Drives Change.
- What Ellen Degeneres Can Teach You About Off-Make Walkarounds
- How Much Traffic is Your Dealer Website NOT Receiving?
May 2016
- The Car Salesman's Lament
- Millennials, Cereal, and The Billion Dollar Implications on the Auto Industry
- Mystery Shops: What You Don't Know Could Be Dangerous!
- 3 Free Effective Communication Tools That Will Increase Your Response Rate
- Three Ways Dealers Can Avoid "Mobile Marketing Mayhem"
- The First Call Should Be the ONLY Call
- Thank our Sponsors! Because their support matters
- Is Your Dealership Career Website Ready For Today’s Job Candidate?
- Email Templates can be Personal AND Automated
- Engage, Inform, and Delight Millennials with Personalized Video Emails
- Yes, You Should Always Use an Auto-Response
- 3 Core Issues with Mystery Shopping
April 2016
- Observing my Brother... the car shopper
- Treat EVERY Lead and Call Like an Order
- How to Define, Identify and Build an Employment Brand for Your Dealership
- Stricter Rules Drive Higher Sales
- The Surprising Reason Your Used Cars Get Stuck on the Lot
- Internet Teams and BDCs Must be Managed Like Call Centers
- A Fully Customizable and More Profitable Used Vehicle Acquisition Strategy
- Online Sales Isn’t The Future Of Car Buying...
- What They're Worth: A Dealership Pay Plan Paradox
- What Do You Mean We're Blacklisted?
- Pay for the Performance You Want and Stop Overthinking "Internet Sales"
- How Facebook is Outperforming Google in Display Ad Revenue
- VIDEO: Good Times for DealerRefresh at NADA 2016
- What Does the 2016 Car Buyer Journey Say?
- DrivingSales Presidents Club 2016 - The Event
- Solving Your Dealer's Attribution Confusion
March 2016
- 5 Reasons Why Your Sales Department Shouldn’t Take that Phone Call
- Don't Worry, No One Clicked on The Sidebar Ads Anyway
- Your Bracket May Be Busted
- Long Term or Last Time - Which Do You Focus On?
- Only 12 Percent say NO. But you need to ASK!
- Are Your New Car Specials, Really Special?
- What Retail Automotive Can Learn from College Sports Recruiting
- How Ricky Bobby Will Fix Your Service Retention Problem
- RepairPal Certified Service and Cars.com
- Your Service Department Isn't Prepared for What's Going to Happen
- Mobile Facts You Need To Know
- Here is How You Structure a Pay Plan for a Hot Mess BDC
- 5 TIPS That Will Jump Start Your Sales with Less Stress and More Focus
- The Worlds Best Used Car Manufacturer
February 2016
- Two Important Goals for Long-Term Profitability
- "Hope & Change" - NOT a Strategy For Your Used Cars
- Price? No, it's Trust - What is it with these Millennials?
- Shoot Video Like a Rockstar
- How To Make Women HATE Your Service Department - And Then Fix It!
- Why Every Dealer Website Should Be Using SSL in 2016
- Does Your BDC Have a Safe Word?
January 2016
- MarketShare? Why Your Record Year Might be a Bad Thing
- 1,500 Price Changes, 25+ Meetings & 3 Lessons
- Only Good (Dealer Digital Strategies) Die Young
- The Speed of Profit: Buy a Lot. Sell Fast!
- 4 Predictions in 2016 for Car Dealerships
- 2016 Brings Robots, Self Driving Cars, and ... More Mobile?
- Can you Kill a Sacred Cow? The Best of the Best.
- 4 Tips for Bridging the Gap with Dealers and Social Media
- Why This One Strategy Needs ALL of Your Focus in 2016
- Facebook is King. Better Get on Board!
- These 5 Items are on Chris Leslie's List for 2016
December 2015
- Happy New Year - 2016
- Merry Christmas and Happy Holidays
- Don't 'Steve Harvey' Your Pay Plan
- Mobile is a fad that will eventually go away
- Beacons: The Future of In-store Shopping?
- Black Friday has Faded, Shoppers are Shifting and Some Say it's Dead
- 6 Automotive Pros and 6 Tips on a [Podcast]
- Videos Equal Visits, to your Dealership
- Smell that Smell? It's the Smell of Money
- Don't Throw Out The Baby With The Bathwater
November 2015
- Thanksgiving is here - So Thank You!
- Comparing Conversion Rate is Meaningless, Let's Find Out Why
- Inspecting Dealership Website Traffic For Unusual Click Activities
- These 3 Basic Elements will have you TRUSTING your Dealer Forecasting
- Change Happens Fast - Even faster in Mobile!
- 8 Steps to Workforce Planning - Long Term Hiring
- Looking for Alternative Ways to Stock Used Vehicles?
- 5 Ways to Improve Dealer Digital Marketing
October 2015
- Everyone Emojis Everywhere! Can You?
- Create Your Own Vendor Visit Protocol
- DSES 5th Annual Digital Debate - See You Tuesday
- Good Enough for Tesla, Good Enough for Dealers?
- Haters Gonna Hate: DSES 2015 Breakout Session Preview
- Digital Dealer 19 Review with Kevin Frye
- Why Big Data Insights Help You Sell More Used Cars #DSES
- Apple and Google: Mobile Apps Now a Significant Part of SEO
September 2015
- Is There a Mis-Pricing Epidemic In The Used Car Market?
- Adding Monitoring Systems to Vehicles. Good or Bad?
- Does Your Dealership Tell Used Car Buyers What They Want to Hear?
- 4 Steps to Take the Eeeek out of Video
- How Will You Help Combat Childhood Cancer?
August 2015
- Use Social Media to Boost Labor Day Events
- Is New Car Technology Worth It?
- Current State of Dealership Websites - PCG Research Reveals
- Consumers really are drawn to prices that end with a...
- Changing Operational Perceptions Through Transparency
- Put Some Life in Your Lifecycle
- Do You Answer Price Questions Over the Phone and Email?
- Thanks for your support over the last several days!
- Car Buyers Getting Older and Richer
July 2015
- Content Parity: Moving Toward the One Web Concept
- Can You Personalize Content for Conversion?
- A Dark Cloud Over the Dealership Industry
- Seven "MUST ASK" Questions Regarding Your Dealership's Data
- How Loyal Are Your Leads?
- Tesla Dead Last in Dealer Experience
- Why OEM Marketing Mandates are a Great Thing for Dealers (at least those who do it right)
- Lexus Creates Real Hoverboard
June 2015
- Study: What Digital Drivers Want
- Why your BDC Manager Can't Be Your Administrative Assistant
- Happy Father's Day from DealerRefresh
- Cox Automotive to Buy Dealertrack
- Phoning It In From Facebook's News Feed: Local Awareness Ads Are Now Available
- Negative SEO – It’s Real And You’re Likely A Target
- Third Party Automotive Leads Are Like Tainted Wine
- How My Bad Email Advice Almost Ruined a Friendship
- Get Personal to Improve User Experience
May 2015
- Wanna Chat? What about Now? Now? Now? How about Now?
- Are Wearables Providing a Competitive Advantage to Early Adopters?
- How's Your Site Post-Mobilegeddon?
- Autobytel Acquires Dealix
- Do you TRUST your 3rd Party Lead provider?
- TV's Not Dead. Our Imaginations Are.
- The ONE Must Have Feature You NEED to Advertise - And How!
- One Crucial Step to Lead Management: A Professional Volley
- Is that Sales Resume Lying to You? Let's find out!
April 2015
- Digital Dealer 18 Review with Kevin Frye
- What can I say about Dealer Talk 2015?
- Can You Find the Terrible Template?
- A Fresh Look at Dealership Measurement and Reporting
- Don't Be Weak Sauce
- Detailed Guide On Mobile SEO
- GM's Shop, Click Drive Program
- People Want to Talk to People on the Phone
March 2015
- What If We Encouraged Excellence In Car Salesmen?
- Ugly or Not - Your Face has Persuasive Powers! Who knew?
- Thank our Sponsors! Their support matters.
- AutoTrader.com Rebrands - Now Autotrader
- GM’s Shop-Click-Drive - Is it Adding Up?
- 3 Steps to be Ready For Google Mobile Search Update
- What's the most annoying thing on your website?
- Old Horses for New Horses and Killing the BDC
- Cars.com Analyzes Dealer Reviews and Uncovers These Interesting Trends
- TrueCar Sued by Dealers
- Don’t BLOW your First Impression, 5 Tips to Stand Out!
- What Does your Dealerhsip Do With Call Tracking?
February 2015
- Organizing Your Custom Website Content To Track ROI
- Which One Best Describes Your Dealership's Hiring Process?
- An Argument for Personalization in 2015
- How to Track Email Campaigns with Google Analytics
- 5 Tips to Revamp Your Content TODAY
- What metric do you like to track most?
- Is Google "retweeting" from non-war with Twitter?
- 3 Easy Things to Do TODAY to Fill Your Service Bays Tomorrow
January 2015
- Are YOU the Bottleneck?
- Google Adds Social Profile Links in Knowledge Graph
- 4 Ways to Overcome Content Blockers to Blog More
- #CALEBvsCANCER Send some positive energy!
- How Do You Pay Your BDC Staff?
- 4 Predictions That Will Affect Car Dealer Performance in 2015
- Does Response Time Really Matter Much Anymore?
- DealerRefresh 2014 Year in Review
December 2014
- Your Dealership's Digital Marketing Strategy Sucks!
- Is Your Dealership Color Blind?
- 5 Reasons Video Is the #1 Vehicle Selling Tool
- This may be why you DO NOT outsource your off hour chat.
- 8 Essential Attributes Dealer Marketing Pros Need
- Are You Texting Potential Customers from the Dealership?
- Your Dealership Needs a Go To Market Strategy
November 2014
- Message or NO Message - Which one is it?
- What Business Are YOU In?
- 4 Steps to Being an Essentialist - Learn to Say No
- Are all VDP Views Equal?
- Oak Lawn Toyota's SNL Parody
- 2 Trainers - 2 Different Views - Which One is Right?
- A Why Buy Is a Must Have!
- Why Dealers Should Protect Their Time More than Anything Else
- Value Build Data Reports Help You Sell More Cars
October 2014
- The 5 Scariest Things at Your Dealership
- Is Your Website Alienating Auditory and Visual Learners?
- Mobile DSES Review with AutoMotion
- "Say 'Consumer Experience' ONE MORE TIME!"
- CarMax Returns to Third Party Lead Providers
- The Secret Sauce Is Always Spoiled
- One-Price Car Shopping. Is it Coming, or Not?
- Are YOU going to #DSES 2014?
- The Missing Ingredient To Automotive Enterprise Software Recipes
- 18.2 Reasons to Reconsider Google’s Zero Moment of Truth
- What SHOULD your dealership website ultimately achieve?
- Study: Do Consumers Trust Automotive Websites
September 2014
- Digital Dealer 17 Review with Kevin Frye
- Drive Better Digital Marketing Decisions With Geo-Coding
- 5 Ways You’re Sabotaging Your Own AdWords Account
- Here's to you, Sean Woodruff
- Connected Cars Changing Our Commutes
- Skip the Dealership. Buy Online.
- Apple Pay. Is this the Future of Payments?
- Round Robin VS Lead Bucket
- How Even the Worst of Drivers Can Be Trained To Slow Down
August 2014
- 5 Blogging Myths and 5 Tips
- Your Mind Is Misleading You: How To Keep It Simple
- Dealership Average Internet Closing Percentage
- HTTPS Everywhere: What it Means for Your Dealership!?
- AutoTrader's Social Media Survey is a Total Sham
- Leave the Screen Open: How to Deliver Screen-Friendly Experiences
- Are VDP Views the Cause or the Effect of Better Digital Marketing?
July 2014
- The Exit to the Sale: It’s No Longer a Road
- How Negativity in Adwords Can Yield Positive Results
- Defining A Hierarchy Of Automotive Digital Marketing Responsibilities
- 2 Strategies to Reduce Your AdWords Cost per VDP View
- "I've NEVER Had a Computer"
- Why Mobile-only Shoppers are Changing Car Sales
- Elevate Your Email Performance With Video
- A Fresh Look at Segmentation and the Consequences to Dealer Marketing
- Keeping a Work-Life Balance - Michael Hyatt Shares 3 Vital Aspects of Balance
- Google's 200 Ranking Factors - The Complete List
- Are You Ignoring this Godzilla-Sized Email Trend?
June 2014
- Responsive Dealer Websites: More than a Buzzword
- Media Readiness at the Dealership
- Embracing Your Friendly Neighborhood Dealer Website Add-Ons
- How to Install Your CRM Lead Values into Google Analytics
- Inactive Emails Can Lower Your Results by 40%
- Install a 'Runaway Truck Ramp' Today
- Using Your Dealer CRM and Basic Math To Assess Your Lead Providers' Value
May 2014
- 6 Social Media Myths Debunked - Shocking!
- Increasing VDP Views with Dealer Reviews - On Cars.com
- 5 Ways to Personalize Your Emails
- Do You Give Trade-in Values Online
- Conference Recap: Dealer ThinkTank Chicago
- Facebook Organic Reach Declining
- New Report: Powerful Positive Reputation Equals More Leads
- It Takes a Dealership to Raise a Social Media Presence
- Digital Dealer 16 Review with Kevin Frye
- My entire dealer group just canceled Cars.com...Wanna Know Why?
- 5 Dealership Website Conversion Goals You NEED
April 2014
- Dealership Showroom Traffic vs. Internet Leads?
- Mobile Apps Continue to Dominate the Mobile Web
- The Lost Art of Listening
- Car Dealer Sues Customer Over YouTube Repair Video
- Social Media's Greatest Strength is the Data that Few Dealers are Using
- An Often Overlooked Lo-Tech Pitfall of Hi-Tech Dealerships
- 2014 Mobile World Congress Recap
- Are You Ready for the Mobile Shopper?
- Revolutionary CRM Tool Enters Market
March 2014
- How to attract Gen Y sales people
- Do You Use Custom Email Stationary?
- 4 Content Marketing Boosters
- Best Brand for Internet Response Goes To...
- 4 Ways You Can Instantly Increase Your Dealerships Email List
- J.D. Power Teams with DealerRater
- This One Simple Tip WILL Increase Your Sales - Tomorrow!
- Carfax Introduces "New" Used Car Listing Website
- New Car Photos - Performance Stats and Ideas
- Eye Candy…How Stock Photos Can Kill a Vehicle’s Love Life
- Apple CarPlay, Google, and the Future of in-car Technology
February 2014
- What Makes the ULTIMATE Dealership Website VDP?
- Ford - Not Another OEM Mandated Digital Partnership Program
- A Product of Their Environment
- Should ROI Principles Dictate Your SEO Spend?
- Market Supply to Scarcity - Understanding Demand
- Turns Out Facebook Advertising Is A Big Lie
- Your Social Media MUST Be Yours and Yours Alone
- Are you Feeling a Disturbance in the Force?
- DealerTalk 2014: Another Massive Line-up in Toronto – March 4th
- When Does An Article Become a Sales Pitch?
January 2014
- Watch these Three Dealers Use Video To Help Sell More Cars
- Don’t Play Catfish With Your Customers
- New Study Shows Facebook Ads Help Sell Cars
- Your Digital Marketing Expert's last job was at McDonald's
- Technology Specialist: Your Dealerships Next New Hire
- 5 Principles to Rock your Online Reputation and Win more Customers
- Autobytel Buys AutoUSA for 10 Million
- Cox to Buy Back 25% of AutoTrader.com From Providence Equity
- The Social Media Overview Effect
- Is Video Without a Personal Touch to be DOOMED?
- DealerRefresh 2013 In Review - Best Of
December 2013
- 2013 Mobile Year in Review
- 6 Predictions That Will Impact Automotive Retailing in 2014
- Happy Holidays from DealerRefresh - 2013
- The Ultimate VDP Thread - Metrics, Ideas and Design
- Dealer ThinkTank Review 2013 with Kevin Frye
- Dealertrack Buys Dealer.com - Definitive Agreement
- Car Dealer BDC Averages
- Contact At Once! Buys Outsell's Chat Business
- What Are You Tracking?
- The Most Important Page on Your Dealership Website
- Winning More Customers By Providing A Great Experience - Presentation
November 2013
- Google Introduces Their New Review Monitoring System
- Social Media Can (and should) Be a Business Driver
- What Car Dealers Can Learn From Google Glass
- Goodbye to the Car Salesman??
- Is Google Bigger Than You Think?
- What Percentage Of Your Dealers Business Comes From The Internet?
- Online New Car Pricing Myths Debunked - Autotrader.com Study
- 5 Ways to Get Your Email Ready for the Holidays
- Brands Expected to Respond to Tweets in One Hour
October 2013
- The Rise of Mobile in Automotive Shopping and the Connected Generation
- Which Car Shopper Wants Their Ass in Leather?
- Dealer ThinkTank is Coming Your Way
- Driving Sales Executive Summit 2013 Review with Kevin Frye
- Digital Dealer 15 Review with Kevin Frye
- Why We Said No to Yelp Ads Twice: In Response to Yelp's Dylan Swift
- Tweets from #DSES 2013
- Great Products Do Not Sell Themselves
- Digital Dealer 15 Recommended Sessions with Kevin Frye
- Google Alerts Going Away and What to Replace it With
- Inventory Photos made EASY with the Samsung Galaxy Camera
- 30% of Employees Facebooking During Work Hours
- 3rd Party Lead VS Classified Vehicle Listing Lead - Which is it?
September 2013
- Big Data Knows - If Only YOU Knew!
- How to Tackle Gmail Tabs
- Dealer Spotlight: Aaron Wirtz
- Reputation Conversion, What’s Your Success Rate?
- Driving Sales Executive Summit 2013 Recommended Sessions with Kevin Frye
- CarStory - The Mobile App for the Sales Professional
- To Display Price or Not - On Your Dealership Website?
- The New Playing Field at the Dealership - Are You Playing?
- Contest! Contest! FREE Driving Sales Summit Tickets Up For Grabs #DSES
August 2013
- 11th Reason to Attend #DSES - Driving Sales Executive Summit
- Top 10 Reasons to attend DrivingSales Executive Summit
- An Extreme Close-Up on Your Digital Channels. Schaaaawinggggg!
- Should Dealership Map Views Be Counted as a Conversion?
- Is This the Beginning of the End for TrueCar
- Does your Dealership Emanate THE Vision?
- Live Chat Helps Them Sell Cars - CAO Annual Survey
- Authenticity for Car Dealers: Engaging Generation C
- Digital Summit at Mountain View Happenings #DSMV13
- Digital Summit 2013 at Google Review with Kevin Frye
- We Don't Need Car Dealerships (?) #Tesla
- Cobalt Delivers A Personalized Consumer Experience Online
July 2013
- Your Summer Mobile Snapshot at the Dealership
- Google Digital Summit at Mountain View 2013
- The Pros and Cons of Using YouTube at Your Dealership
- The Three Stages of Social Media
- A Critical Email Marketing Update for Yahoo!
- The Right Question of the Right Person at the Right Time: A Reflection
- Why Women In Auto Rock - A Case Study
June 2013
- How to Reach the Mobile, Millennial Buyers
- Dealership Website "Call To Action" - Get Your Instant Price Quote
- Instagram Video: Curtains for Vine?
- How to Hire Great Salespeople
- As The Dust Settles From The Social Media Whirlwind...
- Why Millennials Aren't Buying Cars - with Lindsey Kirchoff
- Google quietly served the final death-blow to Adobe Flash
- Location Targeting: Engaging the mobile car shopper when the timing’s right
- Cars.com Re-targeting Program - What do you think?
- IHS to buy Carfax owner R.L. Polk
- The Competition Becomes Counterproductive
- And, The Surprise a Customer Best Idea Contest Winner is....
- Cars.com Launches Cars360
- Four Appointments Sales People Should Set to Sell More Cars
- ActivEngage Employees Raise $2,600 for Cancer Research and Relay For Life
May 2013
- Facebook Testing Ads, Reviews, Drilling Down Search
- How to Get More Of Your Dealers Mobile Emails Opened
- AutoCheck Vehicle History Reports to Appear on AutoTrader Starting September 2013
- Spray'n Pray Direct Mail Marketing - DealerRefresh Cartoon
- The Beauty of Surprise
- Are You Seeing a Decline in Dealership Website Lead Conversions?
- Brand Transition Notes: A Google Timeline
- Ten Imminent Google SEO Changes
- Digital Dealer 14 Review with Kevin Frye
- The Best Leads Your Store Will Get Tomorrow
- AutoTrader.com Buys Haystak
- Facebook Graph Search…What Next?
April 2013
- Internet Lead Response Best Practices Webinar - Video Recording
- Custom Content: A Conversion Machine
- What Your Toddler Can Teach You About Differentiating Your Dealership
- Facebook Toilet - DealerRefresh Cartoon
- Auto Dealership Text Messaging - Best Practices
- Facebook Introduces Partner Categories for Ads
- Knowing Photoshop Comes in Handy - DealerRefresh Cartoon
- Change: The Comfort of Constant
- Participate in the Internet Ninja Warrior Contest and Win $1,000
- GM Introduces the SalesAssistant App for Android and iOs
- Cars.com Ranked Highest Third-Party Automotive Website
- Where Did the Dates Go on Google Reviews?
March 2013
- Why Would Anyone Buy a Car From Your Dealership - Really?
- In Defense of the Animated GIF
- eDEALERSUMMIT Minneapolis - Dealers Register 50% OFF
- Chip Perry Leaves AutoTrader.com
- Bob Lefsetz On Buying A Car
- The Wrong Fight Against SEM
- QR Codes - Are We Still Talking About'm? YES!
- What's YOUR Persona?
- That Could Be Me: Moving Beyond the WIIFM Principle
- SEO VS SEM (Google) Infographic
- CarChat24 receives a DrivingSales Award
- Training the Director of First Impressions
February 2013
- Social Media - 30,000 Times Per Day
- Buying A Car an Infographic and Some Important Stats
- Appointment Display Board For Your Dealership
- 6 Reasons Your Dealership Does NOT Need A CRM
- Touching Your Customer
- Dale Pollak VS Google at DSMC
- DealerTalk conference in Toronto
- Email IS Your Biggest Loss of Business
- Overcoming Camera Shyness on Both Sides of the Lens
- SEO vs SOCIAL MEDIA - which would you choose?
- DealerKnows Introduces TaskTeacher
- Can Your Email Find Love The Second Time Around?
- Dealer.com Partners with Contact At Once! Embedding Live Chat Into its Integrated Solutions
- What the Baltimore Ravens Can Teach You About Your Dealership's Marketing
- How important are forum lead conversions from your dealership website?
- #FF DealerRefresh Sponsors
January 2013
- Dealers - Are You Prepared for Facebook Graph Search?
- AutoTrader.com Withdraws Its IPO
- SIX Essential Elements to Monitoring Lead Management
- How Social Media Pays Off
- Automotive News Pokes at GM for their Mandates Reputation Management
- 4 Ways to be a Rock Star on Facebook - In the Automotive Industry
- Google Jelly Bean SERPs – a Treat for Some!
- Dealers - Reaching Out with Instagram
- eDEALERSUMMIT New York - NYC Dealers Register For FREE
- Introducing DealerRefresh Blog Re-designed
- Carfax, ActivEngage Inc. Partner to Provide Consumers with Vehicle History Information Through Live Chat
- Happy 2013 From DealerRefresh!
December 2012
- Happy Holidays from DealerRefresh
- Can Reviewers Say Anything They Want About Your Dealership?
- 65% Move On To The Next Dealership - When You Don't Answer The Phone
- 3 Ideas To Keep Your Email Marketing Off The Naughty List
- Dominon Announces Their New DMS
November 2012
- Contact At Once! 2012 Dealer Survey Results
- Don't Allow Social To KILL Your Conversions
- Happy Thanksgiving from DealerRefresh
- Your Customer: Now an Early Adopter (Of Mobile)
- A Better Analytics Tool To Improve Customer Experience & Conversion?
- Secrets of the Inbox - Presentation for #DSES
- Looking Inside the Minds of Car Shoppers!
October 2012
- SEO is dead...again
- Reynolds and Reynolds Exploring Possible Private Sale?
- Digital Dealer 13 Review with Kevin Frye
- Cobalt Study Reveals Car-Shoppers Shop at Least 8 Dealer Websites
- The SEO Apocalypse
- Are You a Klout Whore?
- Join Myself and Malinda at #DSES for "Secrets of the Inbox"
- David Kain 8th Annual Client & Friends Workshop - Register NOW!
- Kevin Frye Speaks at #DD13
- DealerTrack Buys ClickMotive
- HookLogic Integration with Polk Reveals...Impressive Numbers!
- Tweet - Someone is Buying Someone
September 2012
- Are You A Victim of ETT (Email Template Theft)?
- Are You Going To The Driving Sales Executive Summit?
- AutoCon 2012 Review with Jay Campbell
- How Much Do You Trust Your SEO Provider?
- What the $@?! Happened To Our Reviews on Google?
August 2012
- Real Walk-Around Videos Are Now Easy, Fast and Affordable
- Contact At Once! Named One of America’s Fastest-Growing Private Companies
- Facebook Pages Manager iPhone App
- Joe Pistell Joins the Vendor Side
- Multichannel Marketing Increases Sales and Retention - Study
- "Big Data" Live Web Cast with Dataium and HookLogic
- The 4-Hour Work Week - At The Dealership
- Mobile App Promotion - No Longer Optional!
- AutoCon 2012 – A New Addition to The Fall Conference Lineup
July 2012
- Congratulations Christine!
- A New Way To Track New-Car Online Advertising Performance
- The Next Giant Leap For Dealership Websites
- Dealerships Ignore More Than a Third of Their Customers
- Does Your Dealers Website Use Adaptive Website Technology?
- The Power of Misinformation
- Have a Great 4th of July!
- Digital Edge Summit in Baltimore and You're Invited!
June 2012
- Call Tracking at your Dealership: It Goes Both Ways
- P.S. This Really Works!
- Autotrader's files are public
- Reporting Update, or What’s Up With our VDPs on Cars.com
- What Apple’s New Passbook Means for Your Dealership
- Automotive ZMOT AD-ventures Comic Book by DealerHD
- Dealership Employees Blogging in the Land of Unicorns and Rainbows
- ALERT - Internet Explorer Virus Warning
- You Can’t Just Make the Baby, You Have to Raise the Baby
- Likes-to-Leads: Creating a Social Sales Funnel
May 2012
- The Mobile Movement for Your Dealership
- Being a customer is tough
- DealerRater Adds Contact At Once Dealer Chat to Dealer Rating Pages
- Tom White, Jr. Joins Driving Sales
- Black Book Online Ontroduced Mobile Feature
- Ode to #DSMV
- Cars.com Is Launching New-Car Features and Enhancements
- Crazy Sexy Content Marketing: Get in the Game
April 2012
- 7 Easy Ways To Get More of Your Emails Opened
- The Future of The Dealership’s Web Presence
- PureCars Joins Forces With HookLogic to Influence Automotive Customers Online
- Cut Through the Red Tape of Internet Pricing
- Can integrated CRM systems replace the DMS?
- The State of Email Marketing [Infographic]
- Digital Dealer 12 Review with Kevin Frye
March 2012
- The 21st Century Sales Manager
- Digital Summit At Google Headquarters - Join me! #DSMV
- How Do You Fix a Bad Reputation?
- Dealers United Offers SEO - Their First Offer to Dealer Members
- 2011 eShopper Automotive Experience Study
- Free Webinar - Lead Scoring and Increasing Your Lead to Show
- 5 Strategies for 2012 Reputation Management
- Eric Miltsch Joins DrivingSales
- The Decline of Traditional Media - Infographic
- Is Mobile Reshaping Your Dealerships Marketing Plan For 2012
- The Refresh Recap - Translation, Facebook, Leads, WMOT and AutoTrader
February 2012
- Lost in Translation
- The Reputation Score You’re Not Checking and Should Be
- Facebook / Pet Rock Analysis
- How Do I Convert Visitors On My Dealer Site?
- The Phenomenon of (Lin)ternet Sales
- PureCars Joins The Contact At Once! Dealer Chat Network
- Are You Missing A Marketing Opportunity On Your Website?
- HookLogic Integrates with Dataium for Lead to Show 3.0
- Why Do We Need Another F&I Menu?
- Does Social Matter?
January 2012
- ActivEngage and HookLogic Partner to Provide Comprehensive Solution for Automotive Dealers
- Contact At Once! Dealer Chat Software Now Available to VinSolutions Automotive Clients
- What is Your Dealer's WMOT!
- Gen Y Hiring Part 2: Where to Recruit Gen Yers
- Contact At Once! and Kia Motors America Successfully Enable 500th Dealership with Advanced Dealer Chat Solution
- CarChat24 Dealer Chat Integrates with Edmunds.com Data
- Cars.com Super Bowl Charity - You're Encouraged to Participate!
- Should Dealers Have Interest in Pinterest?
- 12 Ways to Get More Connected to Customers in 2012
- Dealer Branded Consumer Mobile Apps – Necessity or a Nuisance?
- DrivingSales Vendor Ratings Contest Winners Are...
- A Great CRM is Like My Wife
- TrueCar Launches Pro-Industry Product Changes - Can We Trust This?
- Is Your Dealers SEO Strategy Ethical & Long Term?
- Top Five Tips for Selling to a Chat Prospect - Contest Winners
- 2012 Digital Marketing Strategies Conference
- California on TrueCars and Possible Legal Liability
- The Best of DealerRefresh 2011
- Digital Dealer Workshop - Houston, Texas on January 17th 2012
December 2011
- Paid Search Drives Local Floor Traffic Sales?
- Get Out of Dodge!
- Happy Holidays from DealerRefresh
- ROCKIN' Employees - Where the Hell are They?
- Colorado Department of Revenue Cites TrueCar Advertising Violations
- What a 1932 Factory and Your Dealership Have in Common…
- Paper or Plastic? Understanding Credit Card Processing for Car Dealerships
- CarWoo! Announces the Closing of $6M in Funding
- Rate Your Vendors On DrivingSales and WIN MacBook Air!
- Dominion Dealer Solutions Announces Realignment - What's Going On?
- CarChat24 announces FREE AUTO DEALER CHAT SOFTWARE with their ‘always free’ version!
- It’s 10 o’clock. Do you know where your phone book is?
- Transparency in Your Pay-Per-Click Advertising
- The Top Two Things Gen Y'ers Crave in an Irresistible Workplace
- The Digital Edge Summit - 2012
- DealerRater Enhances DealerRater Push to Google
- DrivingSales Acquires Revenue Guru
November 2011
- TrueCar Scam on Dealerships - Transparency For ALL?
- ZMOT is the Stupidest, Most Brilliant Idea Ever!
- Happy Thanksgiving from DealerRefresh
- You Have an Evil Customer Sabotaging Your Dealership
- New Version of Google Analytics Released
- DealerRater Launches Web Site Exclusive for Canada
- Is WHAT You Stock a Marketing Decision?
- Contact At Once Dealer Chat Contest - YOU WIN!
- New Car Invoice Prices Free in Canada?
- Middle Management is Killing your Sales
- DealerRater Offers PrivateBuy in Association with CarWoo!
- vAuto introduces Provision
- Google Enters Into The Automotive Lead Business
- I cut the cord. DEATH to TV!
October 2011
- B2B "Social" - Industry Example. Kudos to Cobalt.
- A Camera, a Process and $288K to the Bottom Line
- CONTEST: Top 5 Tips For Selling a Car to a Chat Prospect
- The Refresh Recap - Google Places, #DD11, #DSES, ZMOT, Deals
- HomeNet and OPENLANE Partner to Make Wholesaling Cars Easier
- Did You Receive Your Google Places Notice?
- 3 Birds Marketing Granted Patent-Pending Status for Proprietary SEO Marketing Solution
- DealerRater® Reports Strong Growth in Web Site Traffic
- DrivingSales Announces Most Innovative Dealership Solution of 2011: Dominion Dealer Solutions’ CarBinder Wins Innovation Cup Award
- DrivingSales Announces 2011 Dealership ‘Best Idea’ Award Winner
- ClickMotive wins multiple AWA Awards at 2011 Digital Dealer
- Digital Dealer 11 Review by Kevin Frye
- Satisfy Me!
- A Quick Intervew with Jennifer Suzuki right before Digital Dealer
September 2011
- Driving Sales 2012 Vision CEO session: Bonfigli, Golub, Holt, O'Neil, and Perry.
- It’s Not the Length, But How You Use It
- Edmunds.com Opens their Vehicle Data API
- Will AutoTrader Build An Exclusive ZMOT Data Network?
- Getting Your Dealership More Noticed on Facebook
- Will Dataium Revolutionize Automotive Digital Marketing and the Role of CRM?
- Were you at the dealership on September 11, 2001?
- Mobile Visitors on the Rise
- HookLogic Secures $9.5 Million in Growth Funding from Bain Capital Ventures
- Effective Follow-Up Voicemails - Free Webinar
- Labor Day Job Opportunities on DealerRefresh
- 1 Reason Why Your Email Collection is OVERRATED
August 2011
- Your Computer SUCKS!
- A Neat Social Media Strategy Tool - Check it out
- Dealer.com Receives Over $30M From Accel Partners
- Make Your Dealership a Gen Y Hiring Magnet: Part 1
- From Bad To Great!
- IT, oh how I love thee
- What Is Your Dealerships Product?
- The Refresh Recap - Facebook, Chat Abuse, Reviews, Likes and GenY
- DealerRater Ads Showcare Employee-Specific Reviews to Dealers' Review Page
- Is Your Dealership Chat Used or Abused?
- PureCars Trade-in Reports 2 Months FREE for Dealers
- Facebook: what has it done for you lately?
- DealerRater Reviews on Google - What Happened? A Quick Q & A
- Does Your Dealer Block Social Media?
July 2011
- DealerRater Unveils Further Integration of Dealer Reviews with Dealers’ Facebook Fan Pages
- A Sneaky Way to "Like" the Competition!
- Internet 5.0
- Google Places Removes Third Party Reviews
- Ignite! Dealer Summit
- Why You Should WANT Gen Y Workers in your Dealership
- Which Karate Kid Are You? Macchio or Zabka?
- PureCars – New DealerRefresh Ad Sponsor
- The Refresh Recap - Edmunds, Google Interview, 4 Words and Pricing Strategy
- What Drives Auto Shoppers’ Behavior
- Happy 4th of July
- Pricing – Strategy or “Just a Tactic”?
June 2011
- General Motors Approves ActivEngage As IMR Match Eligible Turnkey Vendor For Live Chat
- De-Stressing the Dealership Environment
- ResponseLogix and DealerCentric Join The Contact At Once! Dealer Chat Network
- The 4 Words That Make Sales Managers Sound Stupid - REPOST
- Edmunds Perpetual Contract
- Edmunds TMV vs TrueCar - Dealers, wake up!
- What's Difference Between the Dealership and Working as a Vendor?
- It’s Not All About The Price When Buying A Car
- DriveItNow - HALF PRICE w/ No Setup on Deals for Dealers
- Leveraging Your Dealerships Unique Selling Propositions Online
- Autotrader and VinSolutions; good for dealers?
- TrueCar, Inc. Announces Partnership with Guthy-Renker
- Ford and FordDirect Launch iPad and Smart Phone Optimized Shopping Tool to Virtually Build and Price Ford and Lincoln Vehicles
- HookLogic Appoints David Metter as President, Automotive
May 2011
- Rent a Car From Someone Nearby with Getaround.com
- DealerTrack acquires eCarList
- Are Your Employees "Coin Operated"?
- AutoTrader.com Agrees to Acquire VinSolutions CRM
- AutoTrader.com Buys VINSolutions
- The Press Release is Dead
- Beat Your Competition and Drive Quality Leads to Your Showroom - Webinar
- Are You Adding Actual Photos and Prices to Your New Car Listings?
- Handling the Used Car "Best Price" Question Over the Phone
- DealerRater Expands Footprint into Canada
- TrueCar Incorporates Black Book Used Car Values to Enhance ClearBook.com
- An Open Letter to Mark O'Neil - Chairman and CEO of DealerTrack
- SEO is Evolving ...into our world
- The Test Drive Conundrum - Has It Changed?
April 2011
- Blueprint Series: CRM revisited
- Digital Dealer 10 Review with Kevin Frye - #DD10
- Q&A with Mike McFall, President of Black Book Online
- Black Book Online Launches Activator Complete - The Super Lead
- Market Update - Q&A Webinar with Dale Pollak
- DealerRater Hits 300,000 Car Dealer Reviews
- CarsDirect.com Renews Relationship with Automotive Chat Provider Contact At Once! and Implements Advanced Consumer Engagement Model
- How To Sell Cars in the 21st Century
- “I Don’t Like to Look at a Screen”
- Service Sucks
- AutoTrader Trade-in Market Place Found on KBB.com
- Canada’s AutoTRADER.ca Corporation Partners with vAuto
- CARFAX Launches Advantage Program for Dealers
- The Refresh Recap - Dealer Chat, Call Tracking, CarMax and March Sales
- CarMax Launches EasyShop - Pilot Program for New Online Shopping Site
- WARNING - Your Competition is No Longer Asleep
- Insight Begins By Seeing
- AutoONE media – New DealerRefresh Ad Sponsor
- The Bruce event starring Larry Bruce #AutoMarketing - APRIL FOOLS
March 2011
- Facebook Questions and Google +1 – A Boon to Your Dealership or Just Noise
- Digital Dealer 10 #DD10 – The Agenda
- Japanese Disaster Impacting Automotive Demand
- Live Dealer Chat - Exclusive Interview with Contact At Once!
- Dataium Announces Agreement With Nissan North America
- DealerApp Vantage's New Personalized Auto Dealer Mobile Marketing App
- Call Tracking - 8 Questions You Need to Ask
- The Refresh Recap - Cars.com, Smart Phones, Reputation, Lead to Show
- Improving Your Lead to Show - Webinar with Jeff Kershner
- AutoTrader.com Adds Dealer Chat with ContactAtOnce
- Smart Phones Will Be Their Weapon of Choice!
- Lead-to-Show: One Strategy That WILL Improve It
- Eleven vAuto Customers are Named Recipients of DealerRater’s 2011 Dealer of the Year Awards
- Oops! New Media Strategies Sacked Over Chrysler Tweet
- ScreenCrafters Lead Generation System Awarded Patent
- Gas Prices Start To Impact Car Shopping Behavior
- Exclusive Interview with Cars.com on Dealer Ratings and Reviews
- Reputation Management Lab Online Conference with Cars.com
- How the Hashtag Saved Charlie Sheen
- Handling the "Best Price" Question Over the Phone
- DealerRefresh Dealer Forums Gets A "Refresh"
- Who Owns Your Dealership Domain? Are You Being Squat On?
- The Eureka! Link
- Where Will Your Next Sales Manager Come From?
February 2011
- How to buy a CRM | Part 5: Conclusion
- How to buy a CRM | Part 4: Decision-Making
- How to buy a CRM | Part 3: Marketing
- How to buy a CRM | Part 2: Process
- How to buy a CRM | Part 1: Introduction
- NADA 1982?
- When Your Dealers Social Media Goes Extremely Wrong
- Online Reputation Management: CarFax Powerup Webinar
- eLEAD CRM Announces the Release of eCarSocial Automotive Software
- Call Tracking Facts Every Dealership Should Know
- SiSTeR Technologies Granted a Patent for the Pictures-To-Video
- DealerRater Expands Review Monitoring to Increase the Integrity of Dealer Reviews
- Napa & NADA reviews by Alex #NADA2011 #DMSC
- CarMax Rockin’ Their Twitter Brand
- Dealers Command Their In-Market Social Media Landscape With SOCIALDEALER
- VAuto Partners With Manhiem
- Facebook Marketplace for Dealers "Free 30-Day Test" with HomeNet
- The Role of the Internet in the New and Used Vehicle Purchase Process
- Reputation Management Lab Schedule - #NADA2011
- What Type of Dealership Are You?
January 2011
- Yes, you're being left behind
- AutoRevenue Releases Reputation Management Solution For Car Dealers
- Are you being left behind? #NADA2011
- 5 Reasons to Forget About Your SEO
- Dealerskins and XIGroup Come Together
- Carfax Release iPhone Mobile Application
- Do You Know Your Dealerships BBB Score?
- How Can an Out-Of-Town Dealership Compete with Local Competition?
- You got a STD? (Social Trusting Disease)
- eCarList Partners with Carfax, Offers Free Access to TrueTarget Mobile App
- Are you a Finger Pointer?
- Achieving Excellence at your Dealership
- Rob Fontano - Congratulations on the Cover Story for Digital Dealer Magazine
- elead CRM.com New Website Goes Live
- Dealership Call Tracking Study: Three Lessons for 2011
- Animoto’s Call to Action feature for Your Dealer Videos
- Cars.com Dealer Reviews Will Be Going Live Spring of 2011
- Best of DealerRefresh 2010
December 2010
- Eight Week Automotive SEM Education Now Open to Dealers Without Cost
- Happy Holidays from DealerRefresh
- DealerRater Reviews to Facebook FanPage Wall - How to Video
- How to Run a Viral Social Media Campaign with “Contest Burner”
- Dale Pollak Webinar | Engineered Inventory
- Have you set your Goals for 2011?
- CarFax Webinar for Dealers - ‘PowerUp’ Series
- Evil Dealers and the Slaughter of the Innocents
- The 3 steps to Dealership Blogging
- AutoTrader.com Agrees to Buy HomeNet Automotive
- kia.ebay.com - Kia Dealer Inventory on eBay
November 2010
- Using PPC against the dealership. Edmunds and Tier 2's are still at it.
- 1 Question Dealership Online Reputation Survey
- Have a Great Thanksgiving!
- Contact At Once! and Motortrak Partner
- The life of a Dealership Internet Manager
- SEO is Still Relevant Amongst Google's Changes
- Documentation Replaces Negotiation: 4 Easy and Effective Strategies to Improving Gross Profit
- Top 10 Gripes Of An Automotive Marketer
- Auto Remarketing CPO Forum, The Certified Conference - Review
- DealerRater Continues Growth Welcoming the 2,000th Customer to its Certified Dealer Program
- Successful GMs Share Their Secrets - Cars.com Webinar
- Mobile Websites vs. Mobile Apps. Which One For The Dealer?
- Dataium Releases Automotive Shopper Intensity (ASI) Index
- Joe Verde Launches Redesigned Website
- DealerRater Customers to Reap Online Benefits with Google Star Counts
- Is PPC a window to all visitor behavior?
- Alex Jefferson is Mr. GQ on Digital Dealer Magazine
- Reviews, Places, and SEO. Google's new Integration.
October 2010
- 7 Myths of How People Search For a Car Online
- AutoAccelerator CRM – New DealerRefresh Ad Sponsor
- Gross Profit vs Gross Sales - Can You Have Both?
- Rumors from the 2010 Vegas Conferences #DD9 #DSES #JDPAIRT
- AutoTrader Buys KBB
- What Are You Doing to Make Technology Easier For Salespeople?
- Kevin Frye’s Annual Digital Dealer Conference Review
- You Won The AWA Light House Award!
- Alex Snyder of DealerRefresh Wins 2010 AWA Lighthouse Award
- J.D. Power Automotive Internet Roundtable 2010 #JDPAIRT
- Driving Sales Executive Summit with Wards 2010 #DSES
- 10 Reasons Sales People Fail
- iPerceptions Releases Automotive Industry Report Q2 2010
- AULtec, Inc and AutoUpLink USA Announce Strategic Partnership with DealerFire.com
- Digital Dealer 9 #DD9 - The Agenda
- Dealix Expands Certified Pre-Owned Center on UsedCars.com
September 2010
- Which Automotive Communities and People inspire you?
- It's a Jeep thing, you won't understand
- The Evolution of an Automotive Customer
- Third Party Lead Sources Compliment Automotive SEO Strategies
- OneCommand is Ranked One of America’s Fastest Growing Companies for the Fourth Consecutive Year
- Autobase Announces Joint Presentation with Bill Leek and Shaun Kniffin at The 9th Digital Dealer Conference
- DrivingSales Innovation Cup Announcement at the DrivingSales Executive Summit
- AutoUSA Achieves Unprecedented Growth in 2010
- VIN Viper Delivers Instant Car Values and History Reports Saving Dealers Time and Money
- Autotrader PURCHASED vAuto
- Why Don’t They Want to Learn?
- SALES INTEGRATION: Online Are You Advertising Or Selling?
- Automotive Website Awards Expanded By PCG Digital Marketing
- Google Instant. Are we in Trouble?
- AutoTrader.com buys vAuto - rumor says
August 2010
- Is the death of SEO coming soon?
- Cars.com Extends License Agreement with Contact At Once!,
- Is Your Dealers SEO Being Hijacked?
- Owyang Joins Line-up Focused on Innovating Dealership Profit Centers in Recovery Economy
- The Dealership Hiring Dilemma
- Google Changes Organic Search Results Rules
- Purecars.com - is it worth it?
- PCG Digital Marketing and DrivingSales.com Announce Groundbreaking Automotive SEO Study
- 5 Ways To Screen Your Dealers Next Social Media Consultant
- Look-Out AutoTrader and Cars.com, There's a new Guru in Town
- Build Customer Loyalty with an Advisory Board
- 2010 ASMA Report Will Review 45 Automotive Website Platforms
- The Car Shopper on Your Website has Changed, Have You Noticed?
July 2010
- 2010 ASMA Awards - Applications Now Available
- The Ego....errrr....Dealership Home Page
- iMagicLab Announces Automotive Industry’s First Dealership CRM iPhone App
- Chat Tracks - Critiquing a Dealer Chat Transcript
- ADP Buys Cobalt Group - Announcement
- I think I feel ...and the Rule of Equal Incompetence
- Trade-in Value: The Missing Ingredient to Holding Gross and Building Trust
- Small Screen, Big Sales - Cars.com Webinar
June 2010
- ContactAtOnce! iPad Chat Application for Car Dealers
- Dealership Value-Added Programs are BUNK!
- Google Analytics and Webmaster Tools Webinar - What did you think?
- Client~ConneXion expands into Automotive Internet Market
- LOST - 5 Ways to Prospect Your "Lost" Customers into Future Sales
- Google Analytics and Webmaster Tools Webinar with Brian Pasch
- Bombarded, Abused, and BS'd - a consumer's perspective
- Four Superhero Powers for Dealer Website Tracking
- Dealer Chat Case Study With CarChat24.com
May 2010
- Tracking Your Webite Visitor Analytics by Mobile Device
- vAuto Releases Mobile iPhone App
- Dealix Releases Hassle Free Lead Return Program
- The Social Currency of Mercedes, BMW and Lexus
- What happens if you get hit by a bus?
- Perfecting the Lead Mix: The Key to Growing Sales in Your Dealership
- I'm making a career change
- Are we getting smarter?
- Foursquare for Car Dealers Webinar
- AutoTrader.com is Sold to Providence Equity Partners
- CarFax launches new history impact tool - Press Release
April 2010
- CARFAX - What Are You Thinking?
- Contact At Once! and Cobalt Partner for Dealer Chat
- “Hassle-Free” Car-Buying Experience Is Most Important
- Client~ConneXion – New DealerRefresh Ad Sponsor
- Are you underpaid? Need a raise?
- Kevin Frye's Annual Digital Dealer Conference Review
- Social Media Etiquette for Vendors
- Perfecting Your Lead Mix - Dealix Webinar
- The iPad article - why the hell not?
- Contact At Once! Announces First Online Automotive Chat Training Courses
- PCG Offers Car Dealers More Digital Marketing Choices
- Flash Websites need to die
- Use BatchGeo to Produce Monthly Sales and Marketing Reports
- Contact At Once! Adds Mobile Phone Chat for Auto Dealers
- Social Media Best Practices for Automotive Dealers
- I hate the Internet Department
- Internet Department vs. Floor Sales Staff
- Digital Dealer 8 is actually on! - Aprils Fools Joke Retracted.
- April Fools!! - Digital Dealer 8 rescheduled, BUT get a free iPad!!!
March 2010
- Turbo Charge Your Internet Responses
- Dealerskins Founder Michael Wynns joins iMagicLab
- DealerRater Poll - Consumers Want More Facebook Car Promotions
- Seeing The Forest Rather Than Just The Trees
- Is VinSolutions scared of iMagicLab CRM?
- ActivEngage's New ActivConnect Tool Bar
- Honda Selects ClickMotive for Nationwide Dealer Ad Website Program
- Geo targeting for Google Maps and GPS-applications
- Sorry for Spam
- HomeNet Adds “Video-to-Pictures” Functionality
- How To Hire Qualified Sales and Service Professionals
- The Power Of A Test Drive
February 2010
- Making a Mac work in a dealership
- You Can't Handle the Truth - A Sales Meeting w/ Grant
- 2010 NADA Expo Walk & Review - #2010NADA
- Your customers and employees are gone. You've lost Control!
- NADA 2010 and What's New to Help You Fuel Sales - Cars.com Webinar
- Sean Wolfington Accepts Chairman of the Board of VinSolutions
- NADA 2010 & the Digital Marketing Bootcamp Twitter List
- DealerSocket Announces DealerTrack Integration
- Contact At Once!, Carfax Announce Partnership
- Cars.com Launches Free Car Shopping App for iPhone
- Who Is Sick Of Hearing About facebook?
- DealerRater Shows Off New Web Site Look and Features
January 2010
- ActivEngage Program Helps Toyota Dealers
- What Are Your Dealers Facebook Fans Worth?
- Mobile Social Networking Apps WILL Threaten Your Dealers Online Reputation!
- eLead Reports a Record Year - PR
- Contact At Once! Announces Appointment of Skip Dowd as Vice President of Business Development
- Internet Managers Know it All; Their Dealer Principals, Not So Much
- Doing Twitter the Wrong Way
- HomeNet Automotive and Edmunds.com Announce Strategic Partnership
- The Worst Question You Can Ask Your Customer
- Contact At Once! Celebrates Two Million Dealer Chats
- KPA, TK Carsites Form Strategic Alliance
- What Happened on DealerRefresh in 2009?
December 2009
- NADA, ATD to Launch NADA University at Convention in February
- Why hasn't CRM sold me more cars?
- Happy Holidays 2009 and to a GREAT 2010!
- Dealer e-Process – Dealer Website Services Profile and Reviews
- Those Pesky Little Auto Responders
- Dealix – New DealerRefresh Ad Sponsor
- Autotrader.com Cross-Shopping Data Among Saab Shoppers
- Car Dealer Review Websites - Compete.com Results
- Autobytel's New Car Program with Edmunds.com
- DealerRater.com Celebrates 100,000th Review Posted
- Kijiji.ca invites dealers to test drive Canada's most popular autos site
- ContactAtOnce! Integrates Website Analytics and Business Intelligence
- CarChat24.com Announces Launch of their Two Month Dealer Chat Case Study
- Is Edmunds STEALING from you?
November 2009
- ClickMotive – New DealerRefresh Ad Sponsor
- Are you getting all your Internet Leads?
- Turkey for me..Turkey for you
- Where Have All the Ups Gone?
- KBB Certified Values on Web Site
- I opted-in for your SPAM. Yaaaay!
- Rapleaf - Improving Your Dealers Social Media Strategy
- "Greetings - You Now Have 5 Seconds!"
- Thanks to...You and our DealerRefresh Sponsors
- Motozuma - New Social Web Site for Auto Shoppers
- DriverSide Partners with Automotive Forums to Bring Car Ownership Tools to All Members
- Exclusive Automotive Business Twitter List - Join in!!
- 7th Digital Dealer Review by Kevin Frye
October 2009
- AutoRevo - iPhone Application Helps Dealers Sell Cars Faster
- Reputation Management Tools
- The Internet Shopper Experience Chart
- AutoTrader.com's Vehicle Purchase Program
- AutoTrader.com Testing Car Trade in Program in Kansas City
- WIN a FREE flip MinoHD Video Camera from DealerRefresh
- 2009 JD Power Automotive Internet Roundtable Review - Red Rock, Vegas
- Forget your Processes and keep PUSHING!
- The About Page. Yes, we're still talking about it!
- Why Are Dealers STILL Not in Social Media?
- Reynolds and Reynolds Launches CarLocate.com: A Vehicle Search Portal for Consumers
- ActivEngage Launches New Facebook Application
- AutoUSA Reports 500% Increase in Email and Phone Leads for Dealers
September 2009
- Why We Suck!
- A DealerRefresh Update - What's Been Happening?
- ContactAtOnce! Announces License Agreement with CarsDirect
- Who's Engaging More with Your Email Marketing?
- Kelley Blue Book's Big Move?
- Change Please - Who We Hire and How We Hire
- AutoUSA Improves Quality of New and Used Online Customer Leads for Automotive Dealers
- Cash-for-Clunkers Drives New-Car Shopping—and Higher Prices
- Dealix Introduces the Quality Pledge™ with Hassle Free Lead Return™
- Voicemail Marketing for Dealers Comes to an End
August 2009
- Synergy Sessions 2009 in Atlanta
- Automotive Manufacturer Policies on Dealer Websites are too limiting and slow
- activEngage - New DealerRefresh Ad Sponsor
- Cash for Clunkers Environmental Impact Survey
- AutoTrader.com to Power Certified Pre-Owned Listings for Nissan
- Cashing in on Web 2.0: Using Social Media Sites to Drive Sales - Cars.com Webinar
- EasyAutoSales Launches New Premium Classifieds, Helps Car Dealers Reach Buyers in the Social Web
- eBay Motors and General Motors Make Shopping For a New Vehicle Online as Easy as ‘Click and Buy’ from California Dealers
- Live Analytics on Your Website is Addicting and Extremely Educational
July 2009
- What is Cash for Clunkers (C.A.R.S.) Doing for YOU?
- Auto Dealers Report Boost in Sales from Cash for Clunkers
- National Car Sales Training Day - August 14th
- Social Media Marketing - Stop Spamming Stupid
- Our time in the Information rEvolution
- Dealix to Power New Car Leads for Yahoo! Autos
- How Dealers Can Leverage Clunkers to Generate More New-Car Sales - Cars.com Webinar
- Grant Cardone Wants You to be a SUPER FREAK!
June 2009
- Iran has exposed how deep Social Media has gone
- A Message from AutoTrader to Dealers
- Wondering what to do for Cash for Clunkers?
- CarsDirect Offers Free Used Car Listings to Terminated Chrysler, GM Dealers
- CRM is putting your well-oiled machine back on the assembly line
- VinSolutions and R. L. Polk & Co. Integrate to Offer Customers Easy Access to Polk Cross Sell™ Reports
- CAR Research - New DealerRefresh Ad Sponsor
- Kelley Blue Book's Kbb.com to Launch All-New Online Vehicle Classifieds
- Cobalt Launches 2nd-Generation Mobile Dealer Web Interface
- AutoTrader Doubles Exposure by Adding ESPN/ABC
May 2009
- Pricing Games on Classified Inventory Websites
- Social Media and Blogging for Dealers
- Kelly Blue Book Adds Dealer Inventory Classified Listings to KBB.com
- Reving up Automotive Market Research with Social Media Analysis - Webinar
- Using Digsby for IM, Twitter, facebook, email, etc.
- Alex's Dealer.com Headquarters Visit
- Your future Manager
- XIGroup introduces real-time inventory
- ContactAtOnce! Announces Chat Rollover Feature and Managed Auto Dealer Chat Service
- DealerFeeder - New DealerRefresh Ad Sponsor
April 2009
- A Commentary from the NYC Google Automotive Summit
- REVEAL THE POWER of 1st Party Leads - Webinar
- 6th Digital Dealer Conference Review by Kevin Frye
- TRILOGY ENTERPRISES ANNOUNCES CASH TENDER OFFER FOR AUTOBYTEL
- The Refresh Recap - DR Forms, Digital Dealer, Twitter and AutoBytel
- Driving Sales with DealerRefresh Technology Forum
- Automotive Internet Sales Forums Help Dealers Discover New Opportunities
- Digital Dealer 6 Conference - Are you going?
- Hanson Joins eCarList as VP of Interactive and Creative Services
- Auto Dealer Live Chat Tips and Techniques Blog Now Available
- Taking DealerRefresh ON THE ROAD, It's about time right?
March 2009
- Optimizing Local Search for your Dealership
- Dealix Help Streamline the Sales Process by Improving Lead Quality and Speed of Delivery
- Social Networking is more popular than emailing! What does that mean?
- Dealer Synergy "Internet Immersion Training" - April 13- 17th
- Stimulating Profits: Used Cars Drive Sales Success in 2009 - Cars.com Webinar
- Integration? What's that and what do I do with it? What about my DMS?
- Using Your News To Drive SEO - Free Webinar
- The Biggest Deficiency in the Dealership
- Web2Carz.com iPhone Application for Car Dealer Inventory Listings
- General Motors and Cobalt Websites-The Big Rip Off and the Slow Deception
- EasyAutoSales.com Integrates with Facebook Connect
- TK Carsites Enters Into License Agreement with ContactAtOnce!
- FEBRUARY TRAFFIC ON AutoTrader.com SHOWS Hyundai’s Assurance Campaign Pays Off
- Do we think the consumer is stupid? Or is the joke on us?
- Ward's Spring Training 2009
- Before You Sell that Used Car, SELL that Used Car!
February 2009
- Dealer's Digital Marketing Guide to SEO, SEM and Social Networking - FREE Webinar
- 3 Simple Rules for Selling More Cars - No Seriously
- Dealerflow - Car Dealers First Ever ERM (Employee Relations Management) Software
- Increase Sales by Putting Web 2.0 in the Dealer Employee Handbook
- ActivEngage Releases New eBook for Auto Dealers: Seven Reasons Live Chat Fails
- Are incentives dead? How do we advertise now?
January 2009
- Process for displaying Inventory?
- Reviewing the Rules - Lets be Courteous, Civil and Understanding.
- Cobalt Launches First Display Advertising Solution Designed for Dealers
- DealerTrack Acquires AAX Inventory Management Suite
- ContactAtOnce! Announces License Agreement with Cars.com
- Dealix Launches All New Usedcars.com
- Alex Snyder - A Cars.com DealerADvantage Dealer Profile
- Cambria Using Website Live Chat Feature to Beat Recession
- Trader buys 20 per cent equity interest in Dealer.com
- HomeNet Pricing Analysis Tool for Car Dealerships
- Autotrader.com Annual Sales Meeting 2009 - Another Side of AutoTrader?
- Long Term Email Follow-up - What are you sending your potential customer?
- autoRevenue Enhances Consumer Service Counter Experience
- Cobalt Group Automotive eShopper Experience Study - 2008
- Ripoffreport.com and your Dealerships Online Reputation
- Timely Tips to Help You Sell More Cars in 2009 - Cars.com Webinar
- Reynolds and Reynolds - worst place to work, according Glassdoor
- Cox Auto Trader Makes Strategic Moves to Improve Online Automotive Advertising Business
- 2009 - A Change We Need
December 2008
- 2008 DealerRefresh Year End Review
- American memories are shorter than ever
- When is enough enough? Where do we draw the line on expense cutting?
- Seasons Greeting and Happy Holidays to everyone
- Boy would I be pissed!
- Mazda Eliminates Poor Performing Third Party Lead Sources
- Dealer Website Trade-in Tools; is it KBB Leaddriver OR Black Book Online?
- Grant Cardone on the Automotive Bailout Plan - Video
- Review on the Verizon Blackberry Storm 9530
- Increase Your Traffic Without Increasing Your Advertising Spend - Webinar
- Here only the strong survive.
- Should a dealership host their own email server?
- Kelley Blue Book Now Releasing Values Weekly
- AutoUSA Sets New Edmunds.com Premier Dealer Program Enrollment Benchmark
- The not so near close distant future of Google paid search expandable ads for your dealers inventory
- Watch your dealerhip video in HD on YouTube
- AutoUSA Launches Used Car Inventory Pay-Per-Lead Program for Auto Dealers
- The death of the Internet Director
November 2008
- Cars.com Online Automotive Leadership Summit 2008
- Harness the Power of Video Online to Increase Traffic and ROI
- The WeeklyRefresh - Nov 23rd
- AutoTrader.com Puts New Model Information All in One Place
- A late Review of the 5th Digital Dealer Conference with Gerald Hand
- How important is your local car dealer? Let's reflect.
- Could Microsoft's Photosynth be the future of online walkarounds?
- Independent Sites Play Significant Role in Driving Walk-In Traffic to Dealerships, Cars.com, Synovate Study Finds
- ContactAtOnce!™ Dealer Chat Service Deployed on Cox AutoTrader’s CarShopSmart.com
- Car Dealers Embrace Online Video - Automotive Online Video Marketing Trends
- Automotive Stimulus Plan - Tax Break for Consumers Buying a Vehicle
- Senator Barbara Mikulski Announces Automotive Stimulus Amendment
- Capgemini’s Annual Cars Online Study - Tracking Consumer Buying Behavior
- Autotrader.com for sale? Not anymore - is that too bad?
- A Whole New World
- BMW New Regional Marketing Co-op Website Redesign
- UDC Announces 50% Increase in CRM Software Sales for Auto Dealers
- Cars.com Set to Kick Off 2009 Marketing Campaign With New Super Bowl Spot
- Hiring a Full-Time SEO and Internet Marketing Manager for your Dealership
- Cox Auto Trader Forms New Business Unit: Cox AutoTrader/AutoMart
- What Car Dealers Can Learn from Obama's Campaign
- ActivEngage Now Offers Multiple Languages for Live Chat on Auto Dealer Websites
- Web 2.0 Essential for Dealers to Survive Economic Crisis
- To Script or Not to Script - Using phone scripts in your Dealers BDC
- Drive Walk-In Traffic With Internet Advertising - Cars.com Webinar
- VinSolutions Opens eCommerce Consulting Division
October 2008
- Kelley Blue Book Training & eNetwork Brunch in New Jeresy
- Five Rock-Star Ways to Brand Your Dealer's Internet Sales Department
- Truck leads on the rise! AutoUSA Reports 17.6% Rebound in Truck Leads
- DealerRefresh 3.0 - it's finally here!
- ActivEngage Expands ActivConcierge Service to Increase Auto Dealership Website Leads
- ProfitRunners Introduces WideStorm™, an Online Negotiation System for Personalized, Hassle-Free Auto Sales Deals
- Ultimate Fighter Teams up with DealerSocket
- Liquid Motors Enhances Pricing Analysis and Vehicle Marketing Systems with Kelley Blue Book Values
- Are we really in an Auto Credit Crisis?
- How to use Google Analytics webinar with Avinash Kaushik
- 5th Digital Dealer Conference Review by Kevin Frye
- Out of Office Reply: While I'm Away...
- VinSolutions Showcases Its DIY and Inventory Management Module at the Fall 2008 Digital Dealer Conference and Exposition
- Dealerskins, AVV Partner to Offer Customers a New Solution for Lead Management
- The Weekly Refresh - Bill Heard Chevy, Video Advertising, Larry Tabloff, Google G1 or BlackBerry Storm
- Twittering from J.D. Power Roundtable
- Measuring Your Dealer Website Conversion Rate
September 2008
- Shoppers Cite Dealer-Related Issues Among Top Reasons for Rejecting a New Vehicle - J.D. Power and Associates Reports
- Want more Leads? Do LESS with your Inventory!
- FTC: Stop the phone spam (Robo Calls)
- 2008 J.D. Power Automotive Internet Roundtable VS 5th Digital Dealer Conference
- 90 Auto Dealerships in 90 Days Choose DealerSocket CRM
- DealerRater.com Launches Redesigned Website
- Chrysler Offers Dealers All-new Internet Approach
- Who else is doing Online Display advertising and Pay-Per-Click?
- Internet Lead Manager (ILM) Tools, where are they?
- Google Chrome Browser - What do you think?
- When First In Doesn't Win: Driving Sales with a Quality Lead Response - Cars.com Webinar
August 2008
- Reader Spotlight: Brian Tucker of Swope Toyota
- Checkered Flag has a book! - "We All Win"
- KBB.com Launches Website Optimized For iPhone
- Sales Guy VS IT Support Guy Video
- JumpStart Automotive ThinkDigital 08 Roundtable - I was there and it was...fun!
- Reader Spotlight: Joe Pistell of the Sun Auto Group
- ALERT – DO NOT BUY LEADS from New Car America!
- AutoTrader.com and Cars.com Each Rank Highest in Satisfying Dealers according to J.D. Power
- Thanks to the DealerRefresh Sponsors
- The secret of the web (hint: it's a virtue) by Seth Godin
- Looking outside our industry for workshops and training
- Dealer Showroom Floor Sales Statistics and Percentages
- Search Engine Marketing has reached Stage 3
July 2008
- Phone Skills Set the Stage for Winning the Deal - Cars.com Webinar
- Jim Ziegler threatens to sue fellow industry blogger Paul Rushing
- Get a digital fix and live your "Internet Dream"
- "The Process" video
- Online Dealer Reviews - Are They Ready For Prime Time?
- Are Internet Specials like Pulling Teeth?
- The Weekly Refresh - Basic SEO, Video viewing study, Days in stock and Amber Alerts
- How do I grow and evolve my Internet Sales Department?
- Can your dealers Flash website now show in Google?
June 2008
- Fox 1, Fox 2, Fox 3 - another missile has launched!
- Have you been blitzed by team ATC yet?
- Barack Obama impersonator selling Kia Sorrentos
- Can Search Engine Marketing Destroy Your Dealers Budget?
- What is web SPAM?
- Snail Mail - is it worth it anymore?
May 2008
- When do you release your dealers inventory?
- Happy 3 to DealerRefresh!!
- Special Internet Pricing?
- 2008 SYNERGY SESSIONS New Orleans - Review by Brian Tucker
- Building the right computer for your Internet Sales Manager
- Don't fall for this junk!
- 4 Letters That Will Sell You More Cars This Month
- A BIG CONGRATS to Alex Snyder and CheckeredFlag.com!
- Would You Rather....
- The Digital Dealer Conference - a week later
- Facebook in Real Life
April 2008
- AutoTrader.com Launches First-Ever Ad Campaign Focused on Its New Car Offerings
- To Micro-site or not to Micro-site?
- eBay sells 3 mmmmillion vehicles
- Blueprint Series: Third-Party Lead Providers
- Dealerfire - Dealer Website Services Profile and Reviews
- DEALERIMPACT - Dealer Website Vendor Reviews & Profile
- Dealer HD - Dealer Website Services Profile and Reviews
- The problem with conversion ratios for Dealership Websites
- AOL Autos Launches Largest Site For Used Car Listing
- Google acquires DealerRefresh.com for 1.2 Million?
March 2008
- Keep'n it fresh on the SEO Front!
- Statement from Husker BMW - the other side of the story
- Wrath of the Net - talk about Ouch!
- Too much risk and effort for too little pay and time?
- AutoUSA Study Finds Accuracy of Information in 3rd Party Leads Keeps Dealers Satisfied
- WIN a free trip to the 2008 Synergy Sessions in New Orleans!
- How Much Choice Do Consumers Want?
- What do consumers really want in a car buying experience?
- What's this...Grant Cardone on iPod, or is it the "GPod"?
- Managing Your Dealers Reputation in the Online Age - Cars.com Webinar
February 2008
- Calling Seth Godin
- Price or No Price? Pricing your inventory.
- Searching cars on your iPhone!
- The ROI of an NADA Booth Model
- Blueprint Series: Automotive CRM Solutions
- NADA 2008 Review
- Cars.com Superbowl commercials - What did you think?
- AOL Autos and Vast partner - something a little different?
January 2008
- Autobytel Sells AVV, does this mean more money for the infamous MyRide.com?
- Dominion Enterprises Acquires AVV and its WebControl ILM / CRM
- An email from one of YOUR customers!
- Internet Sales Pay Plans: Back to the Drawing Board?
- The Myth of The Dealer Web Site Conversion Ratio
- Email Campaign Metrics – the Key Definitions
- Kbb.com and AutoTrader.com Strategic Partnership Goes Live Today, January 4 2008
December 2007
- The DealerRefresh 2007 year end review.
- I hate Internet customers!
- OMG I'm hungry now!
- Internet is at the top of the list of information sources for our consumers.
- A Little Fun: The Automotive Calendar Explained
- The Weekly Refresh: Cars.com, Web2Carz.com, AOL and VAST.com, Baby boomers, Dealers ARE tech-savvy
- Pink cigars all around! Congratulations Jeff!
- Do Car Dealers Need to be Social Networking?
November 2007
- Kapoweeeee - you just sold a car!!
- The Weekly Refresh: Price or Convenience?, Lead Scoring, Remember This?
- AutoTrader.com Pricing???
- Are my emails being read?
- Are you skipping steps?
- What
- What’s Wrong With Video?
- The Weekly Refresh: AutoUSA, Dean Evans, Blackberry, Sean Bradley
October 2007
- Have you tried AutoMart.com and if not, why?
- The smart BDC
- How should I approach getting a customer in the door?
- 3rd annual AAISP Digital Dealer Conference - Feedback and Review
- The winds of change are among us, enter in...the Game Changers.
September 2007
- The Weekly Refresh: Google Research, Last Speech and Mint.com
- I met my future BDC agent
- Death to the Dot-coms? It's Starting to Look Like That
- Is your SEM vendor acting in your best interest?
August 2007
- While I requested quote from your dealer website, I also sent it to......
- 4 Myths of Automotive SEO - By J.D Rucker
- 5 Steps to better customer service!
- The Weekly Refresh - Text advertising and the YouTube Generation
- Should I kill Cars.com and use that money to enhance our AutoTrader package?
- Have you been "Flogged" ??
- Do videos really help sell cars?
July 2007
- The Weekly Refresh - Dealer Synergy, HotSwap, SEO, Twitter.
- If you had the opportunity to start over with your website, what would you do?
- AutoTrader and MSN autos causes a "surge in shoppers"?
- The Cobalt Group – Dealer Website Vendor Profile
- Mazda encourages consumers to Haggle?
- Breaking News: All Online Data Lost After Internet Crash
- The Weekly Refresh - ThinkDigital07, CallCommand, MyRide.com
- Generators Vs. Aggregators: Who’s got the Glenngarry Glen Ross?
- Direct links from the Manufacturer?
June 2007
- Speculation on the future – somewhat frightening
- AutoTrader - I did it again!
- The Weekly Refresh - Mark Dubis, Google, eBay, Chavez and Feedburner
- A few “things” to take home.
- What will Dean do next?
- Are the "Online Phonebook" services like Yellowpages worth anything?
- Google and eBay duke it out!
- Autobase gets bought by Dominion Enterprises.
- AutoUSA or was it Yahoo? I may never know.
- Digital Dealer Magazine – was that my mug shot on the cover?
- Taking inventory of your dealer advertising tracking phone numbers.
- Traffic Tracking Online - who do you trust?
May 2007
- Are our manufacturers worse than we are?
- Dealer.com - Dealer Website Vendor Profile
- Displaying new car inventory on your dealer website?
- Its 11:54PM on a Wednesday night..
- High traffic with low conversions? Is this a franchise-related problem?
- AutoUSA - Something isn't kosher!
- iDealerNetwork - Dealer Website Vendor Profile
- 2007 Dealers’ Internet Sales Choice Award for Favorite Blogs they Really Like…Alllot!
- Will the Internet sales department fade away?
- TK Carsites - Dealer Website Services Profile and Reviews
April 2007
- Getting DealerRefresh to your RSS reader.
- DealerTrack to Acquire Arkona
- Tooting my own horn for SEO.
- Why are Automotive Dealer Vendors and Consultants Possible Hypocrites?
- Should dealers be blogging?
- Getting CREDIT for your DUPLICATE LEADS!
- Using video clips within your emails?
- Internet Sales State of Emergency?
- Dealer Synergy "Internet Sales Bootcamp" - May 15 - 17th 2007
- How do other dealerships count Internet deals for pay?
- PureDealer - Dealer Website Services Profile and Reviews
- Cars.com Webinar: Tips from the Ward's e-Dealer 100
- iMotors leads and my review and experience X2!!
- 5 Reasons Why I Hate CRM Software for Car Dealers.
March 2007
- Rules Rules Rules!!!
- Google Local – Is your dealer listed?
- AutoJini - Dealer Website Vendor Profile
- Are you missing internet leads from your dealer website?
- MJMI - Dealer Website Vendor Profile
- iMagicLab or Higher Gear for our CRM?
- AAISP 2007 - Did you go?
- Benefiting from your reports
- Higher Turnover – Dealer Website Vendor Profile
- Dealer Websites and Inventory integration
- Autotrader - Partner Package or Premium Package?
- Email – The love/hate relationship
February 2007
- Mercedes-Benz goes Second Life
- 2007 AutoTrader Products
- Internet Sales - industry averages
- Click 'N' Bricks
- 5 Years "The Machine is Us/ing Us"
- Nada 2007 Review
- eBay officially launches its "Local Market"
- I know we need an ISM tool, but which one?
January 2007
- izmocars – dealer website user review
- Piecing it together or complete solutions?
- Visible Customer and Dealer Synergy invite to Towbin Dodge
- DealerOn - Car Dealer Website Services Profile and Dealer Reviews
- Dominion Dealer Solutions [formally DEALERSKINS] – Dealer Website Services Profile and Reviews
- Automotive dealer website providers
- JMsolutions buys DealerUps CRM
- AutoTrader.com adds 1 Owner highlight to Carfax listings
- Mosely Automotive Newsletter - 3 tips for 2007
December 2006
- Sean Bradley - Mastering Objections, Expectations and Rebuttals
- A quick interview with Mercedes-Benz USA.
- Reynolds & Reynolds buys The Cobalt Group and Whos Calling?
- Dan Marino looses 22lbs?
- Autobytel and Dealix Enter Settlement Agreement?
- ADP web CRM Software - Who's using it?
November 2006
- Car Dealers To Increase
- Car Dealers To Increase 2007 Ad Spend?
- AAISP Conference & Exposition- March 2007
- Using your CRM for bulk emails, be careful.
October 2006
- Someones CarsDirect.com experience
- Dealer Synergy – FREE training seminar
- Is TV advertising looseing its effectiveness for your dealership?
- Coupons for your dealer website - Do they really work?
- Toughest job in the Dealership?
- Dealership Internet Department Photo Process
- The Cobalt Group buys Onstation
September 2006
- "They would've bought here anyways!”
- Phone or E-mail? It's Simple!
- Tieing in your Dealers Inventory into Google Base.
- NADA Convention 2007 for dealers ..are you attending?
- Acura ads on my Cell Phone?
- Google AdWords to our mobile phone?
- Checking in with Jake Wirth - 6 months later
August 2006
- Who’s Calling agrees to be purchased
- Top Online Directories for Car Dealers
- SEM, SEO, PPC, CPC..please define
- DealerRefresh 2.0
- UCS buys Reynolds & Reynolds
- SWEET, an article from an actual ISM – Oh wait, it’s just another BZ PLUG!
- Sara Maudlin – Thanks for the plug!
- Shoving Search Engine Marketing down your Dealers Throat
- Could you tell me about Dealix 3rd Party Leads?
- WHERE the lead ORIGINATES
July 2006
- Bonita Stewart of DaimlerChrysler Joins Google
- Trademark your dealership's name?
- Microsoft getting into the DMS business!
- 45% of the U.S. population visits an automotive website
- Mosley Automotive Group "Online Sales Success Workshop"
June 2006
May 2006
- Are other dealers buying your dealer name for keywords in the Search Engines?
- Four Ways to Improve Your Dealership Website
- Spice up your Vehicle Inventory Photos.
- Do you initially quote a Price via email? - Poll
- What do you recommend for lead management and advice for getting past first and second emails without quoting price?
- Internet Sales Manager getting his feet wet!
- Can't we just get along?
April 2006
- New Technology, Traditional Customers - ofcourse!
- Buying your competitive dealers name as a Keyword - POLL
- What would happen?
March 2006
- 2006 AAISP Annual Conference
- Is AutoTrader getting ahead of themselves?
- Words do count - COPY that!
- ADP buys BZ Results??
- Is MSN search #1 in search engine choice for influencing car shoppers?
- Your Inventory Photos
February 2006
January 2006
December 2005
November 2005
- Black Book had 100 dealers surveyed.
- New website launches offering Free business listings to Dealers
- What independent sites are your shoppers visiting?
- An ADP and ReyRey Blitz?
October 2005
- Product Information is more Influential than Price
- PageRank for your Dealership Website
- Cool Tools - ieSpell Checker
- My Lending Tree experience –Consistent Follow-up!
- My Charter Membership to AAISP
- Reports Yield Support
- SEO for your dealership website – Keywords and Content
- Bitten by Blogs?
September 2005
- Jack Simmons - as usual, THANKS!!
- AAISP - Association of Automotive Internet Sales Professionals
- AutoTrader announces a Partnership NADAguides.com
- CarFax and AutoTrader Join Forces
- AutoSuccess Best Practices Summit III
- Create an Effective Auto Response Email - by David Kain
August 2005
- Where Would You Like To Go NEXT?
- Beau Townsend Ford Unlocks the Key to Success - Terran Lamp
- Structure Your Internet Processes for Sales - Jasen Rice