Are You Texting Your Customers?
It’s no secret texting has become a go-to option with your dealership’s prospective customers. In fact, several studies show that more than 98% of your customers will read a text sent to them within two minutes! Not to mention, unlike email, your customer will continue to see the text message in their inbox (each time …
COVID isn’t going to change dealers
This is an interesting topic for me and I’m anxious for feedback. I liken this to similar questions posed after 9/11 and again during the economic downturn of 2008. We had GM’s and FCA’s bankruptcy and I was at a Chevy store so this was something up-close and personal for me. We honestly thought the …
