PR Announcements

Independent Sites Play Significant Role in Driving Walk-In Traffic to Dealerships, Cars.com, Synovate Study Finds

One-third of dealership visitors who used an independent website did not call or send an email before they came to the store, an innovative study by Cars.com and Synovate, a global market research firm, found. The study explored the connection between online research activity and offline shopping behavior to understand how consumers use the internet …
PR Announcements

ContactAtOnce!™ Dealer Chat Service Deployed on Cox AutoTrader’s CarShopSmart.com

Car Shoppers on innovative Web2.0 automotive website can see when dealers are available to answer questions and connect instantly, even from work. ATLANTA, GA – November 17, 2008 ContactAtOnce!, a leading provider of internet marketing tools that move online shoppers into live conversations with car dealers, today announced that Cox AutoTrader, one of the world’s …
PR Announcements

Senator Barbara Mikulski Announces Automotive Stimulus Amendment

At a press conference today in Towson, MD, Maryland Senator Barbara Mikulski (D) announced legislation to provide tax savings to car and truck buyers. Speaking from MileOne Automotive’s Saturn of York Road dealership, Mikulski is hoping to help the American driving public and the automotive dealerships around the country with incentives to purchase new vehicles.  …
PR Announcements

BMW New Regional Marketing Co-op Website Redesign

Williams-Forrest, a creative technology solutions consulting firm, announces the launch of 44 redesigned BMW Regional Marketing Co-op websites (www.tristatebmw.com). This redesign will act to enhance the marketing capabilities of BMW dealerships within the US while unifying appearances and features of the sites with those users have grown accustomed to seeing on BMWUSA.com. Lancaster, PA (PRWEB) …
PR Announcements

UDC Announces 50% Increase in CRM Software Sales for Auto Dealers

UDC, the nation’s leading high line retail automotive BDC consulting, training and CRM software provider, today announced a 50% increase in CRM software sales for third quarter 2008.  The company also reported a 22% increase in high line automotive clients since year-end 2007. UDC attributed the growth to its highly successful BDC consulting and training …
Industry News & TrendsPR Announcements

Cars.com Set to Kick Off 2009 Marketing Campaign With New Super Bowl Spot

Cars.com, a leading online automotive shopping destination, today announced plans to kick off its 2009 marketing campaign by once again advertising during the Super Bowl. This is the second year that Cars.com will advertise in the Big Game. Super Bowl XLIII will air on NBC on February 1, 2009. CHICAGO — Nov. 10, 2008Cars.com “We …
PR Announcements

Cox Auto Trader Forms New Business Unit: Cox AutoTrader/AutoMart

Image With AutoTrader.com and Cox AutoTrader/AutoMart, Cox Auto Trader now provides a total solution for car buyers and sellers. ATLANTA, Dec. 10 /PRNewswire Cox Auto Trader announced the creation of a new combined print and online publishing unit: Cox AutoTrader/AutoMart, which produces classified automotive advertising for dealers and private sellers. This unit is comprised of …
PR Announcements

ActivEngage Now Offers Multiple Languages for Live Chat on Auto Dealer Websites

ActivEngage (www.ActivEngage.com), the automotive industry’s premier provider of proactive live chat for dealer websites, today announced the launch of multiple language translation for live chat on auto dealership websites. Now dealers can engage website visitors in their preferred language, without having to employ multi-lingual staff members. The new technology offers dealers a huge competitive advantage …
PR Announcements

VinSolutions Opens eCommerce Consulting Division

VinSolutions announces the opening of their new eCommerce Consulting Division. The company selected Chris Hanson as Director of eCommerce Consulting because of his proven track record in creating profitable dealership Internet departments. Overland Park, KS (Vocus/PRWEB ) October 31, 2008 VinSolutions today announced the opening of their eCommerce Consulting Division. With automotive industry sales down …