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Auto Dealership Text Messaging – Best Practices

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Does Text Messaging work for Dealers?

  • 96.4% of smartphone users send text messages on their devices*
  • US women text on their mobile phones 14% more than men*
  • 87% of US smartphone owners regularly send and receive texts on their devices*

With the strong statistics around text messaging, are dealers missing out on leveraging this growing technology in their sales and service departments?

How are you using text messaging?

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*2012 – 2013 Nielsen, Harris Interactive, Arbitron studies