Ever since I started this website/blog I have had the opportunity to meet some great people in this business. I often receive several emails a week from ISM’s just getting their feet wet. Every now and then you meet someone that really sticks out from the rest of the crowd. Several weeks ago I had the opportunity to speak with Jake Wirth, ISM for a smaller Suzuki dealer in Indiana. Jake was just getting started at the dealer as their new Internet sales manager, we were talking about everything from Dealer websites to follow-up process to CRM/ ILM software.
Jake put his thoughts and some of his beginning experiences on paper and asked me to share it on DealerRefresh.