How to Sell Cars via Facebook – Real Social Selling
At this very instant, there are vehicle salespeople on Facebook enjoying 25 or more sales a month just by talking about their accomplishments and taking pictures of their lunch. Marketing themselves via Facebook has made a huge difference in their results; and all they’ve had to do is allow a huge intrusion into their lives, give up much of their privacy, and be ready to tell anyone and everyone that they love selling cars.
Welcome to new-school networking.
Social networking, just like old-fashioned networking, can help motivated salespeople deliver stellar results. But, just like old-fashioned networking, this takes work; and you must be proud of what you do and be ready to tell anyone and everyone online that:
- I sell cars;
- I’m honored to be selling cars; and
- I’m your friend in the car business.
When you do this (along with following some basic guidelines that I’ll share throughout this series), you’ll have people showing up at your dealership telling you, “I saw you on Facebook; can you help me buy a car?”[Read more…]