Best PracticesDealership Communication ToolsDealership Marketing

Which Car Shopper Wants Their Ass in Leather?

Every month, millions of potential customers search the web for used vehicles. Contained within those searches is extraordinarily powerful data that can transform the way we sell cars. When a customer filters by specific features, they are telling us their hot buttons. When they submit a lead they are making an even stronger statement about …

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Samsung Galaxy Camera
Samsung Galaxy Camera
Dealership Communication ToolsIndustry News & Trends

Inventory Photos made EASY with the Samsung Galaxy Camera

The Easier You Make It, The More Likely It Gets Done [highlight color=”#F5B800″ font=”black”]Before you get started reading, I want to apologize to Arnold for sitting on this article for as long as I have. It wasn’t intentional. Arnold wrote this for us several months ago after he and I bumped into each other at a …

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Best PracticesDealership Communication ToolsIndustry Events

Internet Lead Response Best Practices Webinar – Video Recording

Are You an Internet Ninja Warrior…or a 90 lb. Weakling? The recorded webinar isn’t a short one. Matter of fact, it’s 1 hour and 56 minutes long. But for anyone looking for great (and maybe no-so-great) examples of customer follow-up by email, phone and text – this is one webinar that will have you wanting …

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Dealership Communication ToolsDealership MarketingIndustry News & Trends

Facebook Introduces Partner Categories for Ads

With immediate success and attracting the likes of General Motors and Hyundai, Facebook has once again furthered its ability to produce revenue – and not only for itself. Earlier this week Facebook announced Partner Categories, an effective, data-backed way to find true ROI with Facebook targeted ads. Unknown to many, but there are 20 million …

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Dealership Communication ToolsIndustry News & Trends

GM Introduces the SalesAssistant App for Android and iOs

GM Introduces the SalesAssistant App for Android and iOs We’ve had several discussions around the use of iPads and tablets at the dealership… iPads in Dealership Best iPad idea or use at the dealership ipad for dealers…Pros vs. cons? iPad friendly CRM GMC’s ongoing push to create a modern and customer-focused dealer network includes updated facilities …

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Best PracticesDealership Communication ToolsDealership MarketingIndustry News & Trends

QR Codes – Are We Still Talking About’m? YES!

  By the year 2016 it is expected there will be over one billion smartphone owners, ready and able to shop, browse, research, click, text, post and scan. And, scan they will, according to Pitney Bowe’s recent report that looked into QR usage in the United States and Europe. To the surprise of many, it’s …

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