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A DealerRefresh Forum Recap: iOS13, Facebook Reactions, Loyal Service, Cox and Rivian
Quarter three has wrapped up, and we’re heading into Q4 with some exciting DealerRefresh topics and some much needed changes to the dealer forums on the horizon. Maybe you have a gameplan ready to go to close out the year on a high note, or maybe you’re still looking for industry insights. Either way, September …
Digital Dealer 27 Review with Kevin Frye #DD27
Is there anything better than going to Las Vegas in mid-August? Perhaps some roofing work in southern Texas? Or maybe an asphalt job through Death Valley? Ok, we get it, it’s HOT in Las Vegas in August – and Digital Dealer 27 was hot as well! The direct flight from Cincinnati to Las Vegas was …
Digital Dealer 26 Review with Kevin Frye #DD26
Could this be the 26th Digital Dealer? I remember starting at Digital Dealer 3 which was back in a tiny venue in Nashville and when I see the Orlando Conference Center now, home of DD26, it is impressive to see how far it has grown. Now remembering when I was 26 years old, that’s another …
NADA Deal Sheet: Offers, Deals, Discounts, Promotions at the 2019 NADA Conference
Some dealers go to NADA and never step into the Expo. Some have a shopping list. Others want to see their current vendor and get the latest product releases. Whatever your plans are, the deals this year cannot go unnoticed. Exhibitors are going all out to grab a dealer’s attention. Many have prepared months in …
2019 Automotive Predictions
Welcome back for another 2019 automotive predictions post. It appears 2018’s final automotive sales number will come in at approximately 17.2 million vehicles amid a mixed sales environment. The four interest rate increases last year may have slowed progress while the tax reform efforts had a positive impact. 2019 is expected to show approximately 16.7 …
Digital Dealer 25 Review with Kevin Frye #DD25
Old Men Reunion at Digital Dealer 25. Barry Brodsky, Amir Ammirrezvani, David Metter and Shaun Raines “What’s that you say sonny?” Digital Dealer 25, which means hmmm, how many years? It must be a lot since my first Digital Dealer (3…) as I got off to a brilliant start when I arrived in sunny Las …
NADA: Internet Advertising tops 50%, TV & Radio Lose
I carefully navigated the NADA website, clicking the button to download one of my favorite semi-annual automotive industry reports. I had heard the 2017 results were finally available, and I was anxious to dive into the data. I double-clicked to open the report, quickly scrolling to the “Advertising Expenditures” section. And then…my jaw dropped. I’m …
Digital Dealer 24 Review with Kevin Frye #DD24
It’s Five AM on Monday morning when I get up. Between the cat meowing to be fed and the dog whining to go out, it’s time to start the day. It has been a long, cold winter, but it’s April, it can’t be that chilly outside, right? Wait, GREAT GLOBAL WARMING! I just looked out the …
The Auto Industry Enters Era of Uncertainty
On the wall outside the executive conference room at Cars.com’s headquarters, is a mural. It’s a picture of a two-lane road in the forest that bends abruptly to the left. The turn — which is a bit misty — is so sharp, we can’t see what’s beyond the bend. CEO and President Alex Vetter says …