Dealership Operations & Processes – Page 12 – DealerRefresh

Best Practices Dealership Operations & Processes

RepairPal Certified Service and Cars.com

Cars.com and RepairPal have had a partnership of some degree dating back to 2008. Here’s a snippet from the 2008 announcement… RepairPal will join forces with Cars.com to deliver a unique experience for consumers needing automobile repair and ownership information. The two companies will work together to deliver a co-branded site, free to consumers. Key …

Dealership Communication Tools Dealership Marketing Dealership Operations & Processes

Your Service Department Isn’t Prepared for What’s Going to Happen

Let’s face it. Our Dealership Service departments don’t always have the best reputation. Too often, they’re perceived as being overpriced and pushy when compared to the trustworthy shadetree mechanic next door, the independent auto repair center down the street or even the Midas shop across from your office. On top of the ever-growing competition, most …

Best Practices Dealership Operations & Processes

Here is How You Structure a Pay Plan for a Hot Mess BDC

I recently received an email from a colleague asking about a pay plan for an automotive BDC that I describe as a “Hot Mess.” Why a Hot Mess, you ask? Plainly stated, a dealership’s sales structure and associated process flows should be simple and straightforward. When these flows have multiple forks upon multiple forks upon …

Best Practices Dealership Operations & Processes

5 TIPS That Will Jump Start Your Sales with Less Stress and More Focus

As each month comes to an end so begins the nearly week long process of aggregating everything that impacted your sales and service results. If it was a good month this process is usually shorter, however if the final tally was off from your targets the fact finding mission is usually quite painful. We subject ourselves …

The Worlds Best Used Car Manufacturer

Cause and effect. This is a simple model to apply to solve problems. What factors that we can control influence outcomes in our life, our business, or our job/role. Let’s take a look at Used Cars. Where do Used Cars come from? Owners, of course. There is no used car manufacturer. Of course, the auction or …

Dealership Marketing Dealership Operations & Processes

How To Make Women HATE Your Service Department – And Then Fix It!

I went to the parking lot with full intentions of getting into my car and driving to lunch. That was not happening… As I got out there, I realized I had a flat tire. Now, there are many things that frustrate me about my car. The 8 million dings and scrapes that have magically appeared since …

Best Practices Dealership Operations & Processes

MarketShare? Why Your Record Year Might be a Bad Thing

Congratulations on a record 2015! Yippee! Now, get the slings, because you’ve likely broken your arm patting yourself on the back. If you’re an average dealership – whether privately-owned or publicly-held – you had a record year in 2015. Heck, if you’re a below average dealer you had a record 2015. Newsflash: The entire industry …

Best Practices Dealership Marketing Dealership Operations & Processes

1,500 Price Changes, 25+ Meetings & 3 Lessons

Take 19 years in the industry, 25+ weekly meetings, and nearly 1,500 price changes weekly and you learn a few lessons, understanding the pulse of the evolving retail market for used cars. Low Mileage Budget Cars do not Work Budget cars are typically rental cars priced to accommodate those seeking a vehicle based on …

Best Practices Dealership Communication Tools Dealership Operations & Processes

Can you Kill a Sacred Cow? The Best of the Best.

Almost everything I write stems from an emotional rant I go on during conversations with friends. As Jeff Kershner and I were grumbling about pushback from sales professionals unwilling to adapt to mobile technology in the showroom, I asked… “Can you kill a sacred cow?” You know – the best of the best salespeople on our …

Best Practices Dealership Marketing Dealership Operations & Processes

Why This One Strategy Needs ALL of Your Focus in 2016

It seems like there is a strategy for everything in retail automotive. Technology has introduced new options for procurement, pricing, inventory control and marketing and the knock of e-commerce grows louder each year. Most of these strategies require a subject matter expert to focus on development, implementation and execution. Even the most prepared dealers can …

Search

Search

Dealership Operations & Processes – Page 12 – DealerRefresh

RepairPal Certified Service and Cars.com

Your Service Department Isn’t Prepared for What’s Going to Happen

Here is How You Structure a Pay Plan for a Hot Mess BDC

5 TIPS That Will Jump Start Your Sales with Less Stress and More Focus

The Worlds Best Used Car Manufacturer

How To Make Women HATE Your Service Department – And Then Fix It!

MarketShare? Why Your Record Year Might be a Bad Thing

1,500 Price Changes, 25+ Meetings & 3 Lessons

Can you Kill a Sacred Cow? The Best of the Best.

Why This One Strategy Needs ALL of Your Focus in 2016