Check out this “State of Email Marketing” infographic put together by Constant Contact.
Over the years email marketing has of course been a huge topic of conversation here on DealerRefresh. Matter of fact, there’s an active thread happening over on the forms right now about email marketing at the dealership.
Here are a few other threads around the topic:
Some highlights from the infographic include…
- 83% of people check email first on a business day
- 72% check 6 or more times per day (I’m in this camp, no doubt)
- 88% of people surveyed check their email via a mobile device
- 63% of those people check at least once a day