DealerRefresh

Obstacles, Observations and Opinions of an Automotive Internet Sales & Marketing Manager

  • Blog
  • Forum
  • Sponsors
  • Home
  • About
    • Contact
  • Jobs
  • Newsletter
  • Archives
  • Advertise
  • Marketing
  • Lead Sources
  • Mobile
  • Social Media
  • Video
  • Reputation
  • Dealer Forums
  • Tech & Tools
  • News

October 12 by Aaron Wirtz

Aaron Wirtz on KAKE Channel 10 BullyFreeICT

About the Author

Aaron Wirtz

Aaron Wirtz

Aaron Wirtz is the Media & Marketing Manager for Subaru of Wichita (formerly Suzuki of Wichita) and Super Car Guys, where his innovative social media strategies have cultivated an active community both locally and nationwide. As a result of his explosive success as the television and radio personality for the Super Car Guys brand, he now offers his spokesperson services and integrated marketing solutions to other dealers through http://theunforgettablepitchman.com.

Premium Sponsor

RSS Join the latest discussions in the DealerRefresh Forums

  • Leaving Customers Unattended In Showroom
    So I was listening to the radio this morning (I know, very old school of me) and they were discussing that the modern car-shopper (when left unattended) in a showroom after a deal has begun, it gives them time to pull out their phones, have discussions with friends, family, or even make a post... Leaving […]
  • Facebook Called. One of our employees was on a hate speech group...
    I got a call from a colleague who is the marketing director of a large group and he said he got a call from both Facebook and Twitter stating that one of the dealer's employees was spouting hate speech on their platforms and that the person has been removed. My friend removed the employee from... […]
  • Inventory Sourcing focused Discussion
    I think it's safe to say that any UCM, GM, or Owner will I agree that successful dealership starts with successful buys. That being said, many (if not most) of the dealers I interact with are so busy whining about all these new consumer resources (i.e. Carguru & KBB); That they, in-turn, end up... Inventory […]
  • FRIKINtech: Alex's new role and what it means for DealerRefresh
    View attachment 4063 I'm a two-timing SOB again. Unlike last time I don't have to worry about my DealerRefresh behavior like I did when working for a publicly traded company. This time, I'm the boss! FRIKINtech is the name of my company and it is was founded with some friends. Over... FRIKINtech: Alex's new role […]
  • Get your ears on and enjoy some music at work
    Most of us sit behind a computer screen and that leads me to believe a few have upped their daily music-listening game.... AKA the automotive audiophiles. Ranging from the white in-ear pods that come with an Apple device to my Schiit-stacked Sennheiser brethren, let's talk about making music... Get your ears on and enjoy some […]
  • Digital Retailing: I want...
    One of the (very) few things I learned as a product manager for an Agile software development tech company was how to write "stories." Product ideas start in the backlog with a simple story; the "simple" part was what caught my attention (by necessity ). I enjoyed thinking and starting the... Digital Retailing: I want...
  • Best FCA Certified Digital SEM Vendor Near Me?
    Starting in May of this year, off-program paid search providers will no longer be PAP eligible under the FCA program. My question is - Who is the best FCA Certified vendor if we decide to switch and why? Why is it... Best FCA Certified Digital SEM Vendor Near Me?

Editors

  • Jeff Kershner

    Jeff Kershner

    I’m the founder of DealerRefresh. I got my start in the dealer business when I was 18. From there I've worked throughout several departments within fixed to variable ops. Whether it’s managing the desk, perfecting sales process or studying online marketing and media trends, I absolutely love this business and the challenges it brings. On top of keeping up with DealerRefresh, I consult with dealerships and key industry businesses. My passion has been and continues to be helping dealers leverage new media to sell and improve customer service.
  • Alex Snyder

    Alex Snyder

    2019 marks Alex's 30th year in the car business. In that time he has had a front-row seat for the rise of the Internet and has been working to bring the online and offline dealership experience closer. Whether you knew him from his life at Checkered Flag or his years with Dealer.com/DealerTrack/Cox Alex has remained an opinionated DealerRefresh contributor who enjoys nothing more than to poke at the unsaid truths in our industry. He also helped found FRIKINtech.

Our Sponsers

Contributors

  • Steve Stauning

    Steve Stauning

  • Joe Webb

    Joe Webb

  • Kevin Frye

    Kevin Frye

  • Eric Miltsch

    Eric Miltsch

  • Matt Murray

    Matt Murray

  • Ilana Zur

    Ilana Zur

  • Adam Robinson

    Adam Robinson

  • Joe Pistell

    Joe Pistell

  • Todd Smith

    Todd Smith

Copyright ©2019 · DealerRefresh - All Rights Reserved · Website by ForumCube

  • Blog
    • Advertise
    • Automotive Industry Job Board
    • Archives
    • Contact
    • About
  • Forum
  • Affiliates