NADA 2011 Reputation Management Labs with Cars.com
Cars.com Dealer Advantage is hosting an array of Dealership Reputation Management workshops and Mini Labs during this years 2011 NADA.They’ve done a stellar job aligning some of our industry professionals and vertical Online Reputation Professionals for these workshops and mini labs.
If Dealership Review and Ratings are at the forefront of your dealerships overall strategy for 2011, I would highly recommend that you attend one, several or all of the scheduled workshops Cars.com will be hosting.
If by chance you say to yourself – “but Jeff, I only have time for 2.” Well, I have an answer for ya!
Put these on your Calendar and DO NOT MISS THEM!
Rise-and-Shine Breakfast: Embracing Radical Transparency
I have personally attended Andy’s workshops and can promise you, you’ll walk away enlightened with some great information that you can take back to your dealership.
People are talking about your store online. What are they saying? How do you find out? How do you respond? And how can you use the conversation to your benefit? The explosion of social media has ushered in a new era of digital transparency that puts the power to enhance or destroy a reputation in the hands of the consumer. In this session, learn from one of the world’s most respected experts in online reputation management how to harness the power of social media with proven tactics and strategies for every phase of online reputation management.
Fueling Sales with Online Reviews
One of my personal favorites; Jack Simmons – Cars.com Training Manager, will be drilling myself and the one and only Tom White, GM of Suzuki of Wichita on how our dealerships use reviews to drive more service appointments and accelerate new and used car sales. And we have Screen Shots!!
It should/will be good. I’m looking forward to sharing the stage with Tom, someone that’s a real pioneer on our industry.
Don’t miss it!