December 15 by Forum Topics -

This may be why you DO NOT outsource your off hour chat.

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The Mother of FQR videos
Are you a FQR? A first quality responder? If not, here's how to be one courtesy of @Dan Sayer
What you've missed on Google My Business
We all know its crucial to verify your business on Google and make sure that all of your dealership's contact information and business hours are up to date - but did you know that Google My Business has even more marketing tools at your disposal? And it's FREE. View attachment 4297 ... What you've missed […]
iPhones will send calls to voicemail in iOS13
Yesterday was an Apple event that was fairly in my opinion. But many of the rumors are now official and one of those will impact our follow up processes. If a caller is not recognized in someone's contacts then that caller will go straight to voicemail. That is an option iOS13... iPhones will send calls […]
D.R. Truth - ask him anything!
Big thanks to @jon.berna for being a resource to the DealerRefresh community. Jon is sitting on loads of data across many places that allows him to tackle topics and questions that were only doable on a store by store basis within the most complex of spreadsheets. We are... D.R. Truth - ask him anything!
Rivian lands $350 million investment from Cox Automotive
Rivian, the adventure-minded electric automaker that plans to produce a pickup truck and SUV, has raised $350 million from global automotive services company Cox Automotive . The two companies said Tuesday they will also “explore... Rivian lands $350 million investment from Cox Automotive
An Industry Built Around Selling Things to an Industry Built Around Selling Cars
I'm still a newcomer to this industry, only being in it about 5 months. I just need a moment to rant about third parties, and all the different tools used on a daily basis. I'm just blown away at the amount of third parties and tools that only do a single, or very minor task […]
A.I. ain't A.I. in automotive. It is B.S.
If I get another newsletter about how some company is using A.I. (Artificial Intelligence) to solve a problem for a car dealer I'll.... continue to hit the spam button. But I think this image sums up what it really is: View attachment 4177 Mystery solved! And you didn't even... A.I. ain't A.I. in automotive. It […]

Jeff Kershner
I’m the founder of DealerRefresh. I got my start in the dealer business when I was 18. From there I've worked throughout several departments within fixed to variable ops. Whether it’s managing the desk, perfecting sales process or studying online marketing and media trends, I absolutely love this business and the challenges it brings. On top of keeping up with DealerRefresh, I consult with dealerships and key industry businesses. My passion has been and continues to be helping dealers leverage new media to sell and improve customer service.
Alex Snyder
2019 marks Alex's 30th year in the car business. In that time he has had a front-row seat for the rise of the Internet and has been working to bring the online and offline dealership experience closer. Whether you knew him from his life at Checkered Flag or his years with Dealer.com/DealerTrack/Cox Alex has remained an opinionated DealerRefresh contributor who enjoys nothing more than to poke at the unsaid truths in our industry. He also helped found FRIKINtech.

This may be why you DO NOT outsource your off hour chat.

Latest HOT Topic in the Forums

About the Author

Forum Topics

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Jeff Kershner

Alex Snyder

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