Brace yourself for this HOUR LONG rambling with your hosts and cohorts Ryan Gerardi and Chris K Leslie. In this episode we recap recent conversations with the attempt to dig up dirt and drama in the auto retail industry. We then take a deep dive into Eric Miltsch’s recent article on DealerRefresh: 2018 Automotive Marketing …
Despite changing consumer behavior patterns, many if not most dealers continue to evaluate third parties only on “hard lead” measures and discount others forms of influenced purchase behavior. Consumers want to be in control of their experience and they are reluctant to provide their contact information because they fear the repercussions of unwanted marketing and …
- ryan.gerardi
- Posted onMar 2, 2017 at 1:29 AM
- 0 Comments
I know, I know. I was supposed to post this weeks ago. Over a month ago. That’s when Jason released it on MarketPunch. Maybe I like to be fashionably late. Truth is, I waited on purpose. You can never get too much of a good thing and there’s so much noise anymore it’s easy to forget …
It’s time to get the band back together for another round of predicting the future of automotive marketing, technology and consumer behavior for 2015. This is one of my favorite annual posts as it provides the opportunity to share my vision for all of the things I love about our business. As I gathered my thoughts …
- Eric Miltsch
- Posted onJan 8, 2015 at 5:30 PM
- 0 Comments
Excitement filled the air as we boarded the plane for another trip to the strip for the Driving Sales Executive Summit. This event continually amazes us each year with Driving Sales recruiting some of the most progressive speakers in the space coming out to reveal industry innovations and collaborate with a wide variety of outstanding …
[highlight color=”#F0F0F0″ font=”black”]This post was originally written by Bill Havican, on his blog. Bill, thank you for sharing your experiences with the DealerRefresh community! – The Dealer ThinkTank Team.[/highlight] I recently had the pleasure of attending a Dealer ThinkTank Chicago last week, here are my thoughts: Dennis Galbraith I arrived a little late (thanks Chicago traffic) but …
I have seen an M1 Abrams tank while serving in Desert Storm, but never a Dealer ThinkTank, so when I heard about a brand new conference that was going to have its very first event in my own backyard of Cincinnati, I had to attend. And of course, that means I am going to share …
- kevinfrye
- Posted onDec 19, 2013 at 6:12 PM
- 0 Comments
Driving Sales Executive Summit 2013 Review with Kevin Frye Can I handle FIVE straight days of Las Vegas and TWO conferences at the same time? I was here to find out, as I arrived Sunday morning in Sin City. Now that’s a name. Maybe they should rename my hometown Cincinnati to Sinsinnati to give it …
- kevinfrye
- Posted onOct 23, 2013 at 5:37 PM
- 5 Comments
DSES is right around the corner. If you have yet to attend DSES, I’ll step out from the line here and let you know that you ARE missing out on one of the best industry conferences to date. Do yourself a favor, stop hesitating and Click Here to Register. Or Click Here to review the …
Congratulations to Mr. Miltsch! I know, this is a little dated. Shame on me for not getting this posted sooner. Thought to my defense, I have been quite the busy person here lately. Eric – seriously, HUGE CONGRATS!! I’ve had the opportunity to get to know Eric over the last several years. Not only is …