I was just catching my daily dose of TUAW.com (a site for Apple geeks) and came across two articles: Is my iPhone making me dumber & Is my iPhone making me smarter? Those articles are interesting ways to look at what technology has done for us. But forget Apple and the iPhone for a minute because I want to talk about all the fantastic resources made available to us in the car biz. What could I be talking about? I’ll give you a hint – you’re looking at one right now. Those articles got me thinking about DealerRefresh, ADM, DrivingSales, and all the others like Pasch’s, Kain’s….there are getting to be too many to list.
Obstacles, Observations and Opinions of an Automotive Internet Sales & Marketing Manager