Dallas, TX and Centreville, VA, January 19, 2011 – eCarList, one of the fastest-growing automotive software companies, has teamed with Carfax to provide free access to eCarList’s innovative TrueTarget Mobile app. TrueTarget Mobile makes it easy for automotive dealers to appraise, price and merchandise vehicles directly from their mobile phone. Dealers better understand the market when acquiring vehicles and price their inventory to sell faster and more effectively.
TrueTarget Mobile, which was recently named the most innovative dealership solution of the year, includes integration of retail pricing and vehicle history information from Carfax. Access to the mobile app was previously limited to dealers who subscribe to eCarList’s inventory management solution, but is now available to all automotive dealers and provided at no additional cost to dealers who have an active Carfax account.
“Dealers want anytime access to Carfax Vehicle History Reports,” said Dick Raines, president of Carfax. “Having this information at your fingertips during acquisition and retail helps our customers maximize profitability. TrueTarget Mobile is a convenient tool that broadens access to Carfax information and makes a dealer’s job simpler.”