Best PracticesDealership Marketing

Why Would Anyone Buy a Car From Your Dealership – Really?

  [highlight color=”#fddcaf” font=”black”]We’re getting some conversation and sharing rolling this weekend with a post by Brian Pasch. He’s looking for the answer to what appears to be a simple question. But, is it?[/highlight] Why Buy A New Vehicle From Your Dealership? I love working with car dealers to create a comprehensive marketing road map …
Dealership MarketingOpinions & Advice

What Is Your Dealerships Product?

Our manufacturers and vendors can answer this question easily about their own businesses, but can the dealers? A product is a “thing produced by labor or effort. “A “thing” isn’t always something physically tangible. What is the product of a dealership? This isn’t a question anyone ever answered for me directly. It wasn’t something anyone …
PR Announcements

AutoRevenue Releases Reputation Management Solution For Car Dealers

AutoRevenue Reputation Management Solution Lee, Mass., January 26, 2011 – @utoRevenue, the industry leader in retention marketing for auto dealers nationwide and a division of Dominion Dealer Solutions, today announced its plans to release an all-new dealership reputation management suite of services for auto dealers at NADA 2011. The 360-degree reputation management solution provides dealers …