Conversion – Page 2 – DealerRefresh | DealerRefresh Automotive Dealer Forums

Social Networking is more popular than emailing! What does that mean?

According to Nielsen, more time is spent on Social Networking sites than is spent reading or sending emails. In their latest study, this equates to one out of every six minutes of the average web user’s time is spent on sites like FaceBook, MySpace, or Twitter…or Dealer Refresh (and other blogging sites). Social Networking is …

Dealership Marketing

When is enough enough? Where do we draw the line on expense cutting?

As most of you know, I am part of the third generation of Snyder’s at the Checkered Flag Automotive Group. My grandfather founded the company in 1964 after he himself was part of another third generation of Snyder’s at a department store we used to own in Downtown Norfolk since the late 1800’s (closed in …

Dealership Marketing

Displaying new car inventory on your dealer website?

Sorry for the lack of postings and comments over the last week. I was in NYC for a few days attending the Mercedes-Benz Internet Marketing Dealer Advisory Committee. It is an honor and interesting committee to be apart of. It’s made up of about 10 dealers, most of which are GM’s and/or owners with only …

Dealership Marketing

Automotive dealer website providers

I often get emails from readers asking me if I have a list of dealer website providers. I usually provide them with a list of the companies that I know and have worked with in the past. So..I thought I would start a new section “Dealer Website Providers”. Throughout the next couple of weeks I’ll …

Best Practices

Phone or E-mail? It’s Simple!

Here is another great article from Cliff Banks. “E-Mail or Phone? Don’t Let the Customer Decide”. Not sure what it is, but Mr. Banks articles always stick out (for me atleast) and this was another one that I felt as it I should post about. I don’t even know Cliff Banks but if you happen …

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Conversion – Page 2 – DealerRefresh

When is enough enough? Where do we draw the line on expense cutting?

Displaying new car inventory on your dealer website?

Automotive dealer website providers

Phone or E-mail? It’s Simple!