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dealer email marketing – DealerRefresh

Best PracticesDealership Communication Tools

5 Ways to Personalize Your Emails

  • Malinda Terreri
  • Posted onMay 23, 2014 at 12:13 PM
  • 0 Comments
Relevance is one of the key reasons people subscribe to emails from you or your dealership. People want information that is going to be specific to them and their situation. If you are sending mass email blasts to everyone about the same thing, then check out these 5 ways to get a little more personal: 1. …

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Dealership Marketing

I opted-in for your SPAM. Yaaaay!

  • Alex Snyder
  • Posted onNov 17, 2009 at 10:22 AM
  • 1 Comments
A big thing that is going to rule the future of online solicitations is OPT-IN.  Have you read anything about it yet?  If you haven’t, let’s start with a guy named Seth Godin: Every year, tens of thousands of people die because organ donor status in the US is opt in. If you want to …

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