digital dealer – Page 2 – DealerRefresh | DealerRefresh Automotive Dealer Forums

Digital Dealer 21 Review with Kevin Frye #DD21

When it is 104 degrees, do you enjoy: Replacing the shingles on your house Laying down some new asphalt for your driveway Going to Las Vegas in August… Aw c’mon, it’s a dry heat, right? Kinda like the inside of one of those convection ovens I suppose. Yes, it was HOT in Las Vegas, and …

Best Practices

Digital Marketing Mysteries Exposed at Digital Dealer 21

In August 2016 at Digital Dealer 21 in Las Vegas, Digital Marketing Mysteries were exposed during the Naked Truth panel session moderated by April Rain. In the weeks leading up to the event, hundreds of questions were submitted through the AutoHook website which a committee then sorted through to select but a few to address with the …

Digital Dealer 19 Review with Kevin Frye

“Have you had too much to drink, sir?” “Oui oui, my friend”… Welcome to Paris! Or should I say that The Paris Hotel in Las Vegas welcomes Digital Dealer 19. Wow, I didn’t think Parisians like Americans that well, but apparently they LOVE car folks, and the different venue for this year’s fall conference brought …

Digital Dealer 18 Review with Kevin Frye

Have you seen my treasure map? The “X” shows up heeeere… After a long, cold winter, I was happy to arrive at Digital Dealer 18 in WARM Tampa, Florida. Like so many others, I was searching for the treasure of invaluable information to make me a better dealer with our digital efforts, while visiting with …

Digital Dealer 17 Review with Kevin Frye

Have you seen my Led Zeppelin sweater? It’s made of Kashmir… As I entered Digital Dealer 17 on day one, I was greeted with the sound of Zeppelin’s classic tune “Kashmir”. Ba na nah, ba na nah, nah nah nah! With music like that, I had to expect something grand at this fall’s conference (and …

Digital Dealer 16 Review with Kevin Frye

Do not stop. Do not pass Go. Do not collect two hundred dollars. Go directly to Digital Dealer 16 in Atlantic City! That’s right, many of us in the industry headed to the new location of the spring Digital Dealer conference to learn about new industry trends, to see great friends, and to gather with …

Digital Dealer 15 Review with Kevin Frye

Kevin’s semi-annual Digital Dealer Conference Review It’s early Thursday morning, 5:20 am to be exact, and as I wrap up another Digital Dealer conference, I figure I should start the day with a well-needed cup of coffee after another long night in Vegas. I close the door quietly and head up the hallway towards the elevator when …

Digital Dealer 15 Recommended Sessions with Kevin Frye

Hum along with me – “It’s the Most… Wonderful Time… of the Year!!!”. Wow, that Kool Aid I am drinking is strong, but I do look forward to seeing everyone for the fall conferences. After the best Digital Dealer yet this past spring, I am looking forward to what Digital Dealer 15 will bring to …

Industry News & Trends

Digital Dealer 14 Review with Kevin Frye

Our Annual Digital Dealer 14 Review with Kevin Frye That’s right – I’m one Tough Mudder! Well, maybe tired is a better word. I ran my first Tough Mudder the weekend before Digital Dealer, and for one day, I beat Father Time – though he took revenge on me that night as I nursed multiple bruises, scratches, …

Industry Events

David Kain 8th Annual Client & Friends Workshop – Register NOW!

8th Annual Kain Automotive Workshop – Register The conference season is amongst us. From DigitalDealer 13 to DSES to J.D. Power to a few others like the Internet Sales 20 Group in Chicago. In this post I’m here to help promote the 8th Annual Kain Automotive Workshop hosted by David Kain and crew. I’m sure …

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digital dealer – Page 2 – DealerRefresh

Digital Dealer 21 Review with Kevin Frye #DD21

Digital Marketing Mysteries Exposed at Digital Dealer 21

Digital Dealer 19 Review with Kevin Frye

Digital Dealer 18 Review with Kevin Frye

Digital Dealer 17 Review with Kevin Frye

Digital Dealer 16 Review with Kevin Frye

Digital Dealer 15 Review with Kevin Frye

Digital Dealer 15 Recommended Sessions with Kevin Frye

Digital Dealer 14 Review with Kevin Frye