Dealership Communication ToolsDealership Operations & ProcessesIndustry News & Trends

Hey, Mike Jackson: So Call Me, Maybe

So Call Me, Maybe (Author’s Note: While the title of this post might lead you to believe this is all about AutoNation, it is not. The issues addressed here are common across nearly every large dealership group I encounter – publicly traded or private.) … Hey Mike Jackson, is it true you wrote the following …
Best PracticesDealership Communication ToolsDealership Operations & Processes

Yes, You Should Always Use an Auto-Response

No offense to anyone reading this series: but far too many people in our industry tend to overthink everything related to internet sales and digital marketing. Perhaps it’s because so much of this is new or perhaps it’s because change is happening so quickly that it’s hard to keep up with the actual “best” practices …