Best PracticesDealership Communication ToolsDealership Marketing

Contact At Once! 2012 Dealer Survey Results

This year, Automotive chat vendor Contact At Once! will manage over 4.5 million website chats between consumers and auto dealers, 33 times the number generated just five years ago. Given the increasing use of chat in automotive, it’s not surprising that many dealerships have questions about the implementation of website chat and its benefits. Between …

Read more…

Dealership Communication ToolsDealership Marketing

Live Dealer Chat – Exclusive Interview with Contact At Once!

Last week’s announcement by Autotrader.com, combined with previous announcements by Cars.com and other automotive website providers, shines the spotlight on live dealer live chat. Many of us are asking questions about what this means for our dealerships, so I conducted an exclusive interview with Marc Hayes, the founder and head of products for Contact At …

Read more…