Hello,

As a 22 year industry pro I took the past 4 years off from the auto biz.  I have been lured back in by a great dealer with a big sales slide problem.  I agreed to come in and help build his internet department.  What I am hoping you can help me find is some stats that show some industry averages on the internet such as:

• Lead to Appt ratio%
  
• Appointment Kept %
  
• Appointment to sale ratio

I know I need something to base projections on, and I need help gathering some number

Your time and assistance is appreciated.
Jon Hageman II
Internet Sales Manager