kelley blue book – DealerRefresh | DealerRefresh Automotive Dealer Forums

AutoCheck Vehicle History Reports to Appear on AutoTrader Starting September 2013

With the current turmoil around CarFax, major challenges it faces, and being sued by dealers, it’s quite possible they could be loosing some of their exclusivity on popular vehicle classified websites. AutoTrader.com announced their partnership to start including CarFax’s competitor AutoCheck Vehicle History Reports. This is great news for dealers using AutoCheck and Experian, the company behind …

Dealership Marketing

The Wrong Fight Against SEM

[highlight color=”#fddcaf” font=”black”]Brian Pasch comments on why dealers need help on more things than telling them to fight SEM spending. There are other games to play.[/highlight] Picking a Fight Against Paid Search A great discussion broke out on DealerRefresh Forums and I was compelled to comment, but then it turned into a longer story! Ed …

PR Announcements

eCarList Partners with Carfax, Offers Free Access to TrueTarget Mobile App

Dallas, TX and Centreville, VA, January 19, 2011 – eCarList, one of the fastest-growing automotive software companies, has teamed with Carfax to provide free access to eCarList’s innovative TrueTarget Mobile app. TrueTarget Mobile makes it easy for automotive dealers to appraise, price and merchandise vehicles directly from their mobile phone. Dealers better understand the market …

PR Announcements

AutoUSA Reports 500% Increase in Email and Phone Leads for Dealers

AutoUSA Reports 500% Increase in Email and Phone Leads for Dealers From Pay-Per-Lead Inventory Listing Network Fort Lauderdale, FL October 5, 2009 — AutoUSA (www.autousa.com), the industry’s leading provider of the highest quality, Internet-generated consumer leads to auto dealers nationwide, today announced a 500% increase in email and phone leads for dealers since April 2009 …

Dealership Marketing

Kelley Blue Book’s Big Move?

KBB wants to change how auto leads are bought and sold Guest Posting by Cliff Banks Kelley Blue Book is launching a bold initiative, hoping to revolutionize the way online leads are bought and sold. In the process, it’s turning its back on a rather successful revenue generator while speeding into a business dominated by …