Obstacles, Observations and Opinions of an Automotive Internet Sales & Marketing Manager
I have got great news for all of the GMs, GSMs, Internet Managers, Corporate Marketers, and even all of those vendor partners out there serving the dealership. Did you know that 39% of the valuable phone leads that you drove to the dealership were left stranded on the phone?
What if you had Superhero powers like Spider-Man, Batman and Superman? You could have an amazing gift to do the unexpected and save the day. Sure, you’ve been tracking calls from your dealership’s website for years. Your store may even be running an expensive pay-per-click campaign that is bringing well-qualified leads. That is what the average “Clark Kent” is managing for his dealership and probably getting praise for being on the cutting edge of internet marketing. Are you ready to be a Superhero? Get ready to switch from Clark Kent to Superman and unveil that special uniform under your suit. Extract the most out of your dealer website tracking with the following Four Superhero Powers.
