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pricing – DealerRefresh

Best PracticesDealership Operations & Processes

Digitizing Your Sales Process: The Path To Omni-Channel Retail Success

  • michelle.denogean
  • Posted onNov 14, 2018 at 2:14 PM
  • 0 Comments
As a small child, I remember traversing the halls of the local Sears with my father who always acted like a little kid in the candy store when buying new tools. In my bright-eyed view, Sears was the place to go back then. They had the best selection and the best customer service for all …

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Best Practices

Pricing – Strategy or “Just a Tactic”?

  • Jeff Kershner
  • Posted onJul 1, 2011 at 1:17 PM
  • 1 Comments
Our good friend Ed Brooks started a thread over on the DealerRefresh forums asking… Is your vehicle pricing a real Strategy or nothing more than a Tactic? This questions has caused a flood of comments and engagement with different opinions. We have many readers of the blog that have yet become a member of the …

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