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Introducing the Refresh Fridays Weekly Broadcast Series on DealerRefresh

[highlight color=”#f4b945″ font=”white”] Join the Conversation in the Dealer Forums [/highlight] Earlier this year we began experimenting with a new broadcast concept. The idea was to conduct a periodic live broadcast that was casual and fun yet productive for us and for the audience. After a few tests, Refresh Fridays was born. “Refresh Fridays” is a recurring …
Best PracticesDealership Communication ToolsDealership Marketing

VIDEO: Choosing a Chat Provider for Your Website – A Refresh Friday Webinar

The majority of dealer websites have some kind of chat provider, whether it’s in-house, fully managed, or automated. The reason for having chat may seem obvious – to help conversions. Ninety-eight percent of visitors leave the dealership site without submitting any kind of information. If you can improve that tiny number, great, but it must …