Lets face it, not everyone is cut out to make it as a salesperson just like not everyone isn’t cut out to be a teacher, policeman, parent or CEO. After 25 years of delivering sales training programs, sales tips, sales strategies, delivering thousands of live sales seminars and creating sales programs that have changed the lives of 100’s of thousands of salespeople and increased sales for entire companies, even industries I have discovered that there are certain traits that will guarantee that a person will fail as a sales person.
There is something you can do to counter these reasons and traits but the first thing is to know what the failing sales traits are. Before you or your company get involved in sales training, sales meetings, or improving yo
ur selling skills you must know these traits cold or they will plague your sales results. When hiring sales people you should also use this list to identify whether this person is cut out to be a sales person or at the very least to understand what type of sales training the applicant will need to be an excellent sales pro!
1. Hate being told no.
I have yet to meet anyone that actually likes being told not but if you tend to have a highly emotional response to be being told no and it sticks with you for days, selling is probably not for you. The truth is planet earth is going to be difficult because you will be told no by lots of people in many ways and many times. It is the meaning that you place on the no that causes sales people to personalize the no. The sales skill of turning a no into yes is a learned skill that will allow to be successful at selling and successful in life.
2. Unwilling to ask for the order.
Believe it or not, this is the number one reason salespeople fail to close a sale. Sales people believe they ask for the order more than they actually do, and in fact, never even asked the first time, much less enough times. Probably trying to avoid rejection, no and failure or because the discipline of asking hasn’t been developed yet. Many sales people that are unable to ask are operating under the false belief that if they are just nice sales people they will get the order. Only a very small percentage of the people will buy from you without you asking and most will only buy after you have asked for the sale five times. If you are unwilling to ask for the order you will only get the leftovers of those that are professionally trained to ask for the order.