For the first time in seven years, I’m walking away from the fall conference season with a feeling of complete and utter hope for our industry.
Never before have I seen so many dealers who were truly engaged with the speakers and each other. It’s as if we’ve hit a turning point where skepticism and confusion have been replaced by knowledge and understanding. I learned more from exchanging ideas with dealers than with other vendors.
There was one negative component that still reared its ugly head as it seems to do every conference season. The fallacy of “secret sauce” getting peddled by vendors is still ever-present. This needs to change and dealers have the power to make it happen.