Social Media – Page 4 – DealerRefresh | DealerRefresh Automotive Dealer Forums

Mobile App Promotion – No Longer Optional!

5 Ways to Promote Your Dealers Mobile App Mobile app promotion was easy in 2008. App developers could submit their application to Apple app store and compete amongst the thousands of other apps for user’s attention. “Thousands” being 10,000. End of 2008 – five months after the mobile app store launch only 10,000 total iPhone apps existed. If …

Does Your Dealers Website Use Adaptive Website Technology?

Have you looked at your Google Analytics data lately? Have you noticed the rise of visitors to your dealers website that are using mobile devices? When you look, you will see that 10-20% of website traffic is coming from consumers using mobile devices. It should come as no surprise that a majority of those users …

Best Practices

P.S. This Really Works!

Most professional copywriters know that in a sales letter, the most important item after the headline is the postscript (P.S.) at the bottom. Research shows that when people open a letter, they often scan to the bottom and read the P.S. before they actually read the letter itself. A good writer will take advantage of …

Industry News & Trends

Does Your Dealer Block Social Media?

Studies show over 50% percent of companies block social media in the work place. I wouldn’t be surprised if car dealers help make up a large portion of that percentage… Do you see this number decreasing as dealers get a better understanding of social media and the potential impact is has? Or will most dealers …

Industry News & Trends

What Drives Auto Shoppers’ Behavior

What factors are influencing the way today’s consumers shop for their next vehicle and vehicle products. Kimberly Stonehouse leads Googles marketing and research for the North American automotive clients and agency partners. eMarketer sat down with Kimberly to discuss what factors are influencing the way today’s consumers shop for their next vehicle and automotive products. …

Industry News & Trends

DealerRefresh Dealer Forums Gets A “Refresh”

If you haven’t yet made your way over to the DealerRefresh dealer forums over the last 24 hours – you may want to check it out. And if for some reason you have not become part of this AWESOME community, what are you waiting for? As you can see, we moved forward staying true to …

PR Announcements

Dealers Command Their In-Market Social Media Landscape With SOCIALDEALER

HomeNet Gives Dealers Command of Their In-Market Social Media Landscape With SOCIALDEALER February 2, 2011 (West Chester, PA) – HomeNet announced it is now reselling SOCIALDEALER, the most complete social media management (SMM) platform available, and tying it back to the inventory of users of HomeNet’s Inventory Online (IOL) Vehicle Marketing Suite. SOCIALDEALER gives automotive …

DealerRater Reviews to Facebook FanPage Wall – How to Video

I often get the question “How can does one get their individual DealerRater reviews posted on their Dealerships Facebook Page ?” We’re referring to your dealerships fb page “Wall” and not a tab. I decided to cut a quick video. It’s easier to show than write about it…. I know this might be a little …

Industry News & Trends

Kevin Frye’s Annual Digital Dealer Conference Review

Digital Dealer Conference Review with Kevin Frye What is the difference between networking and partying? One is a business expense that can be written off… Wow, just returned from the most successful Digital Dealer conference yet, and all of that “networking” has worn me out. I cannot complain, as my lead photo for this review …

Industry Events

Digital Dealer 9 #DD9 – The Agenda

The 9th Digital Dealer Conference starts Tuesday, October 12 in Las Vegas. Attending Digital Dealer 9? Download the agenda here. I’ll be getting in around 2:30pm on Tuesday..the previous conferences started out with classes more for the beginner but it looks as if Cliff has the conference starting off strong with the General Session – …

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Social Media – Page 4 – DealerRefresh