Social Media – Page 6 – DealerRefresh | DealerRefresh Automotive Dealer Forums

Mobile Social Networking Apps WILL Threaten Your Dealers Online Reputation!

Jeff Kershner
Posted onJan 25, 2010 at 12:49 AM
24 Comments

I’m sure by now you’ve heard of foursquare and gowalla. They’re a location service-based social network; a cross between a friend-finder, a social city-guide and a game that rewards you levels of “badges” for “checking-in”. Ok, that’s all good and fun right? But now, Yelp has decided to jump in the game (I’m sure others …

Dealership Marketing

Doing Twitter the Wrong Way

Guest Poster
Posted onJan 12, 2010 at 10:30 AM
6 Comments

This post originally appeared on J.D. Power Automotive Online Review and has been re-posted here on DealerRefresh with permission. Posted by Amit Aggarwal. Why would someone follow your dealer on Twitter? Last year, I asked “Why would I follow a dealer on Twitter?” My premise was that people will follow someone on Twitter if they …

Industry News & Trends

Rapleaf – Improving Your Dealers Social Media Strategy

Jeff Kershner
Posted onNov 16, 2009 at 1:09 PM
4 Comments

An Interview with Nathan Scripps of Rapleaf 2009 is starting to close, two years after talking about social media for car dealers, and I would like to talk about a new way to look at and leverage social media. No, I am not going to say build a Facebook fan page, nor am I going …

PR Announcements

Motozuma – New Social Web Site for Auto Shoppers

DealerRefresh Newswire
Posted onNov 8, 2009 at 2:23 PM
6 Comments

MOTOZUMA INTRODUCES A BETTER WAY TO SAVE AND PURCHASE YOUR NEXT VEHICLE New Social Web Site Teams with Hyundai to Offer Savings, Resources for Auto Shoppers Chicago — Social media has provided Web users with a forum to share photo albums, cast themselves as the next viral video sensation, and communicate with friends around the …

Industry Events

2009 JD Power Automotive Internet Roundtable Review – Red Rock, Vegas

Alex Snyder
Posted onOct 19, 2009 at 10:30 PM
14 Comments

Vegas, Social Media, JD Power Stats, OEM representation, professional atmosphere, and excellent networking opportunities were the highlights of 2009’s #JDPAIRT << click for Twitter conversations. I must state that I’m writing the rest of this from a dealer’s stand-point (mine in particular), so this might not be the same perspective an OEM or vendor would …

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Social Media – Page 6 – DealerRefresh