There are four words that are said by Sales Managers around the nation.
These happen to be the very same four words that are the bane of every Internet Sales Manager and BDC Agents’ existence. They hear it from their Sales Managers endlessly and with each utterance, your Internet team grows a little more frustrated. A little more fed up. A little more in disheartened that short-sightedness and small-mindedness runs the showroom.
When are we going to get away from the phrase “Just get ‘em in.”
I know many of you are smiling right now because this phrase, this idiotic phrase, single-handedly is the most ridiculous request told to you daily. In an effort to give a customer information that will bring them into the showroom floor, the Internet Manager states things such as,