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Industry News & Trends

Edmunds TMV vs TrueCar – Dealers, wake up!

  • Jeff Kershner
  • Posted onJun 14, 2011 at 6:13 PM
  • 83 Comments
As you know or if you’re not already aware, Edmunds.com is going direct to dealers. They’re cutting out the middle man (AutoUSA, Dealix and Autobytel) and coming after our business with a newly hired sales team. Dealers, WE/YOU have a very important choice to make that WILL help determine change (good or bad) to our …

Read more…

Dealership Marketing

Blueprint Series: Third-Party Lead Providers

  • Alex Snyder
  • Posted onApr 11, 2008 at 11:31 AM
  • 58 Comments
What do you want from your 3rd Party Lead Vendors? A.  ROIB.  ConversionC.  MarketingD.  All of the above Here is another Blueprint Series to discuss those exact things.  Tell your third party lead provider exactly what you want! Tell your third party lead provider what they’re doing wrong.  Yes, this includes anyone who sends you …

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