Every year we run events, but they can always be better, run a bit more smoothly and bring in more money. Incorporating the technology everyone is using into your events will draw more people to your events and keep the buzz going long after you take down the last balloon.
About the Author
I’m the founder of DealerRefresh. I got my start in the dealer business when I was 18. From there I've worked throughout several departments within fixed to variable ops. Whether it’s managing the desk, perfecting sales process or studying online marketing and media trends, I absolutely love this business and the challenges it brings. On top of keeping up with DealerRefresh, I consult with dealerships and key industry businesses. My passion has been and continues to be helping dealers leverage new media to sell and improve customer service.