@DrewAment started a conversation (a bit over a year ago) on whether or not a dealer needs a mobile app Rather starting a new thread, I thought it made more sense to bring this one back into play.

One year later and so much has changed. With the introduction of deep linking within mobiles apps, not only Google search but mobile operating systems like Apple iOS 9 are tapping into the potential of deep linking. Your Mobile SEO strategy and results are now being influenced by the existence, or there lackof your dealerships mobile app. Ben Anderson just published this article about importance of mobile apps and SEO.

Once year later- has your opinion changed at all?
Are you still Anti or Pro dealership mobile app??

Join this INSIGHTFUL and opinionated conversation.