I hear of another semi large acquisition by AutoTrader.com – right before #DD14 – any guesses?
— Jeff Kershner (@dealerrefresh) May 6, 2013
AutoTrader’s VinSolutions to Acquire Haystak Digital Marketing
As you may have already heard, AutoTrader.com / VinSolutions has come to a definitive agreement to acquire Haystak Digital Marketing.
Haystak Digital Marketing will continue to operate under it’s brand and our entire leadership team is excited to continue operating the company going forward. For our current and prospective customers, it will be business as usual and you can expect to receive the same great products and services, from the same team that provides them to you today.
In the future, VinSolutions and the entire AutoTrader Group of companies will explore opportunities to create new and exciting products and services.
We’re excited to be part of the VinSolutions family and the larger AutoTrader Group family as a whole. As a customer, you can expect nothing to change with the exception of improvements to products, services and customer support.
Is this one more step closer to making AutoTrader.com a full one stop shop for dealers?
Sound off in the comments!
