May 2008 – DealerRefresh | DealerRefresh Automotive Dealer Forums

When do you release your dealers inventory?

Brian Tucker (Internet Director at Swope Toyota) and I (Alex Snyder) had a long conversation about this the other evening and we wanted to hear what you guys have to say. This is the email Brian sent that sparked the conversation: I would like to hear some feedback on what is considered “best practice” on …

Industry News & Trends

Happy 3 to DealerRefresh!!

Best Practices Opinions & Advice

Special Internet Pricing?

For quite awhile now, many dealerships and trainers have been promoting the benefits of special internet pricing. I am having trouble convincing my GM’s and owner that our department would benefit from having a set price. They are afraid that they will sell a car to a walk-in and then the customer will go home …

Industry Events

2008 SYNERGY SESSIONS New Orleans – Review by Brian Tucker

Monday, May 12, 2008, I departed for New Orleans to get my fix of DGI, I canceled the Google alert after Jeff Kershner filled me in, thanks Alex for hours of endless search trying to figure that one out! This would be my first trip to New Orleans and my first attendance to an event …

Dealership Communication Tools

Building the right computer for your Internet Sales Manager

I know this isn’t an area we typically think about, or talk about for that matter, but it is a very important piece in our arsenal. Warning: Some of this article (and any following comments) may get a bit on the technical side. We talk about vendors, leads, CRM’s, site hosts, and all kinds of …

Opinions & Advice

Don’t fall for this junk!

I came across this report and didn’t know what to think. It wasn’t sent to me by BZ, so I’ve covered over the URL’s used for this report. You can click on the image to see a larger version. This report was sent by BZ to solicit business from a non-BZ customer. That dealership is …

Best Practices

4 Letters That Will Sell You More Cars This Month

How many times have you heard or even said to yourself… “I’ve sent this customer 5 emails and I have yet to hear anything back” or “These Internet customers never call me back”, maybe even “I send them a price and I never hear back”.. No doubt about it, sending emails to someone who never …

Industry News & Trends

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May 2008 – DealerRefresh

When do you release your dealers inventory?

Happy 3 to DealerRefresh!!

Special Internet Pricing?

2008 SYNERGY SESSIONS New Orleans – Review by Brian Tucker

Building the right computer for your Internet Sales Manager

Don’t fall for this junk!

4 Letters That Will Sell You More Cars This Month

A BIG CONGRATS to Alex Snyder and CheckeredFlag.com!

Would You Rather….

The Digital Dealer Conference – a week later